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View activity, savings and benefits
Redeem items, samples and more
View and track online orders
Reorder it from in-store and online purchases
View saved products
Recommendations from your store visits
Manage your services, classes and events
Complete your beauty traits for personalized recommendations
Payments, contact info, addresses and password
Ask questions, join challenges, and get recommendations from people like you
Discover topics tailored to your beauty interests
Add your photos and get inspired by fellow beauty lovers
From makeovers to personalized skincare consultations
Get inspired, play with products & learn new skills
Exciting launches, parties & more
Explore what's hot in your store
It’s March, and here in the BIC that can only mean one thing… 🥁… It’s time to celebrate the anniversary of one of our favorite activities: MAKEUP MADNESS! Yes, we’re bringing back this fan-favorite challenge for the third year in a row, where our beloved makeup categories go head-to-head in the ultimate showdown to earn the crown of Community Champion. 👑
This year, we’ve retired our previous winners – Mascara (2021) and Lipstick (2022) – and brought in a mix of some new and old categories to face off in some fierce competition. It’s up to YOU to vote on the winner … and share some tried-and-true beauty recs along the way (that’s what we’re really here for, after all).
Don’t know how to play? It’s easy! TO VOTE, hit the reply button below and tell us which category you’re voting for AND tag a product you love that represents the category you’re voting for during that week. For example, @GeorginaBT loves a tingly lip moment, so she might reply with “Lip Plumper! My new fave is Fenty Beauty by Rihanna Gloss Bomb Heat Universal Lip Luminizer + Plumper Hot Chocolit."
Let the games begin! Each new round of voting starts Fridays, and ends the following Thursday at 2pm PT:
Hit “Reply” below and vote for your favorite product in this week’s round, use the “#” sign to tag a specific one you love, then check back for the results and the next round of voting!
UPDATE 4/21/23: Thank you to everyone who voted for their beauty faves in Makeup Madness 2023! This year's champion is EYESHADOW! Knowing how much the BIC loves dazzling eye palettes, it's hard to deny eyeshadow's place as this year's champ! Here were Community members' top-tagged eyeshadows from your votes throughout the challenge:
Also, just for fun, let's take a look at the top-tagged product from all the Makeup Madness categories this year! Check out your faves:
Thanks for playing!
DOO ETTT @missjeanie
@missjeanie I noticed that too as I was reading through the threads! I saved my liner for a while too before I tried it. But go for it and enjoy!😉
@TeamBIC @Lipliner. I already have full lips Charlotte Tilbury Lip Cheat Lip Liner Iconic Nude PAT McGRATH LABS Permagel Ultra Lip Pencil Blood Lust
Team lip liner!
My favorite is Urban Decay 24/7 Glide-On Waterproof Lip Liner Bad Blood . It really does stay on all night and the color is beautiful. Can’t rock red lipstick without it.
Ahhh, finally got a breather from work and so looking forward to this thread 🙂
Lipliner for sure!!!! It's just a different form of lipstick, lol! Sure, it may take a bit longer to apply but it stays on and helps avoid feathering and bleeding lip lines. My fave of course, is PAT McGRATH LABS Permagel Ultra Lip Pencil . I have it in Ground Control, Deep Void, Suburbia, Buff ,1980, Night Fever, and a mini in Bloodlust. ❤️
@TeamBIC This will be fun! I missed this last year but I'm so happy to be here for this bound to be epic show down.
Im so curious for the new categories, what will they be!
I vote lip liner 😘
It's such a versatile product. You can enhance your lip shape, change the look of your lipstick, mix colours to create unique looks. You can do as much as your creativity let's you.
My favorite lip liners are by Morphe.
The fairytale collab set is soo sweet and the colours are soo fun!
For a classic red, the #GXVE BY GWEN STEFANI Anaheim Line Clean Waterproof Lip Liner is so vibrant and dosen't drag at all. It goes on very smooth and colour is an excellent blue-red 👌
Lip liner!! Preferably SEPHORA COLLECTION Retractable Rouge Gel Lip Liner 16 mesquite in molasses. Hands down. I don’t think I will ever splurge for a high end liner with this being only $12 and it works so beautifully with all different kinds of lip products. INSANE!
but yes my vote is lip liner.
I’m not really into either but Charlotte Tilbury Lip Cheat Lip Liner
Lip plumping lip liner ….I ❤️too faced products 💕🫶🏻💕Too Faced Lip Injection Extreme Lip Shaper Plumping Lip Liner In Big Truffle
Didn't know this product existed; any idea if it causes same tingling talked about among plumpers?
Curious to know,
@TeamBIC will this count here only as liner although it plumps?
@TeamBIC Wow - has it been a year already? This is so exciting!
Lipliner for sure! I think you have give your lips a more plump look with the placement of the liner. Lipliner is very versatile and can transform many looks