Capsule Makeup Collection Challenge

[itsfi]

Hello, BIC Beauties! If the idea of makeup capsules piques your curiosity, or you're interested in seeing what's in the beauty collection or weekly makeup bag of your fellow BIC beauties, jump right on in - with questions, comments or a capsule of your own to share.

To add a fun take on putting together a makeup capsule, I've included theme(s) for the weekly capsule - some weeks, I have enough products in my stash (eek!) to make a whole capsule based on the prompt; other weeks, I have just one or two items that fit neatly within theme. Whether you find yourself in the same place or somewhere in between, jump right on it and share your weekly makeup capsule. Check out the FAQ section below ⤵️ for more info on this challenge.

CURRENT MAKEUP CAPSULE THEME:   

Week 38 - (September 16 - 22) - The LatinX Founded / Owned Beauty Brands Makeup Capsule - LatinX Heritage Month is celebrated annually in the US from September 15 to October 15. As one way to recognize the contributions and influence of Hispanic and Latin Americans in the beauty industry, let's put together a capsule that includes one or more products from a LatinX owned or founded beauty brand. See spoiler below for a non-exhaustive list.  

Spoiler

Below are some LatinX founded or owned makeup brands. This is a non-exhaustive list. Brands with an asterisk (*) next to the name are available at Sephora (in store or online, or both). If the founder/owner is not easily identifiable by the brand name, his/her/their name appears in the parens. 

*Artist Couture (Angel Merino)

*Beautyblender (Rea Ann Silva)

Besame Cosmetics (Gabriela Hernandez)
Carolina Herrera Beauty

Dominque Cosmetics (Christen Dominique)
Ere Perez

*Melt Cosmetics (co-founded by Lara Arellano)

*Rare Beauty by Selena Gomez

Reina Rebelde (Regina Merson)

Upcoming Makeup Capsule Themes: [Updated 9.16.2024] Take a sneak peek at the weekly themes to come.

Spoiler

❤️💋  Week 39 - (September 23 - 29) - The September 2024 Throw Down!, Throwback, and/or Throw Out? Makeup Capsule and/or The Brands at SEPHORiA Makeup Capsule ❤️💋  

Multiple themes this week. You know the drill with the first prompt - curate a capsule with one or more beauty products that you want to compare against each other in a battle to see which reigns supreme; or that is a throw back to a different era (80's makeup, anyone? 90s? 2000s?, etc. ). OR, throw back to a past makeup capsule theme in a Do Over / Take 2. OR, put some products on the chopping block to see if they're keepers in your stash or if it's time to throw them out.

OR, in celebration of SEPHORiA Atlanta, show us a capsule made up of one or more products from one or more of the beauty brands participating in SEPHORiA this year. See spoiler for a non-exhaustive list of participating makeup brands - I also tried to list skincare brands that offered makeup as well, and will try to update this list as new brands are added on the SEPHORiA webpage.

Spoiler

Ami Cole

Cay Skin

Charlotte Tilbury

Danessa Myricks Beauty

Fenty Beauty

Glossier

iNNBeauty

innisfree

Kosas

Laneige

LYS Beauty

Makeup By Mario

NARS

Natasha Denona

Rare Beauty

Sephora Collection

Sol de Janeiro

Supergoop!

tarte

Tatcha

Tower 28

Urban Decay

Valentino

Yves Saint Laurent

Week 40 - (September 30 - October 6) - The "Pop of Colour": Fall Edit Makeup Capsule and/or The Musician Founded or Owned Beauty Brands Makeup Capsule 

Fall is in full swing. Show us some pop of fall color, be it lipstick, eyeshadow, blush, etc. Shouting out @missjeanie for the great theme suggestion and @cianni  who I think mentioned earlier in the year some fall-worthy red lippies in her collection. 😉

With the American Music Awards airing on October 6, thought it might be a fun way to jazz up the prompts with a capsule consisting of one or more products from beauty brands founded or owned by musicians. See spoiler for non-exhaustive list.

Spoiler

Below are some musician founded or owned makeup brands. This is a non-exhaustive list. Brands with an asterisk (*) next to it are available at Sephora (in store or online, or both). If the founder/owner is not easily identifiable by the brand name, his/her/their name appears in the parens.

about-face (Halsey)

Dolly Beauty (Dolly Parton)

*Fenty Beauty by Rihanna

*GXVE by Gwen Stefani

*Haus Labs by Lady Gaga
Keys Soulcare (Alicia Keys)

*Rare Beauty by Selena Gomez

R.E.M. Beauty (Ariana Grande)
Victoria Beckham Beauty

Previous Makeup Capsule Themes: [Updated 9.16.2024]

Spoiler

1 - The First (of the Year) Makeup Capsule

2 - The Quick & Easy Winter Edition Makeup Capsule

3 - The $20 USD ($27 CAD) & Under Makeup Capsule

4 - The "On the Go!" Makeup Capsule

5 - The Best of January 2024 Makeup Capsule

6 - The Black Owned / Founded Beauty Brand Makeup Capsule

7 - The Lunar New Year - Year of the Dragon Makeup Capsule and/or The "Things I Love" Makeup Capsule

8 - The "BIC Inspired" Makeup Capsule

9 - The Best of February 2024 Makeup Capsule and/or The "On The Chopping Block" Makeup Capsule 

10 - The International Woman Owned / Founded Beauty Brand Makeup Capsule

11 - The "One Brand" or "All The Brands" Makeup Capsule 

12 - The "Springing Forward" Makeup Capsule and/or The Pops of Color Makeup Capsule 

13 -  The Fast & Furious / Quick & Easy Makeup Capsule and/or The March 2024 "On Top" or "On The Chopping Block" Makeup Capsule 

14 - The "Do Over" or "Take 2" Makeup Capsule

15 - The Makeup-Artist-Founded Brand Makeup Capsule and/or The Sephora Spring Savings Makeup Capsule

16 - The BIC Inspired (Summer Edition) Makeup Capsule and/or The Sephora Spring Savings Makeup Capsule

17 - The "Green" Makeup Capsule and/or The Sephora Spring Savings Makeup Capsule

18 - The  April 2024 "On Top" or "On The Chopping Block" Makeup Capsule and/or The "More Play Time With My Sephora Savings Event Hauls" Makeup Capsule

19 - The AAPI Owned / Founded Beauty Brand Makeup Capsule

20 - The "Sleeping Beauties" Makeup Capsule and/or The "OMG, More Stuff From the Sephora Spring Savings" Makeup Capsule

21 - The "My Best Self" Makeup Capsule
22 - The  May 2024 "On Top", "On The Chopping Block" or "On Repeat" Makeup Capsule
23 - The Love Is Love Makeup Capsule
24 - The Repurposed Makeup Capsule and/or The Multi-tasking Makeup Capsule
25 - The "Welcome, Summer!" Makeup Capsule and/or The "Good Stuff" Makeup Capsule
26 - The June 2024 "On Top", "On the Chopping Block" and/or "On Repeat" Makeup Capsule
27 - The Indie Brands Makeup Capsule and/or The Summer Vacation Makeup Capsule
28 - The "If I Were To Curate My Ultimate Makeup Capsule" Makeup Capsule (aka The "These are My Favorite Products" Makeup Capsule) 
29 - The Sticks and (Gem)Stones Makeup Capsule and/or The Pops of Colour: Summer Edition Makeup Capsule
30 - The BIC Inspired Summer Edition Makeup Capsule and/or The Pan It! Makeup Capsule
31 - The July 2024 New, Old, or "Is It Time For This To Go?" Makeup Capsule
32 - The Take 2 / Do Over Makeup Capsule and/or The "Sleeping Beauties" Makeup Capsule 
33 - The Day-to-Night (or Date Night): Summer Edition Makeup Capsule and/or The "Outside My Comfort Zone" Makeup Capsule
34 - The Samples Makeup Capsule and/or The Newness Makeup Capsule 
35 - The August 2024 Throw Down!, Throwback, and/or Throw Out? Makeup Capsule 
36 - The Workhorses Makeup Capsule
37 - The Runway or Red Carpet Inspired Makeup Capsule and/or The "BIC Inspired" Makeup Capsule 

FAQs: [Updated 4.28.2024]

Spoiler

What is a capsule makeup collection?  

A capsule makeup collection is a selection of makeup products that can be used to put together different looks for a variety of occasions. For some of us, that may mean a group of essential products for your everyday look plus a few extra items for a more glam or dramatic look; and, for others of us, that may mean, a lineup of our holy grail product(s) in each makeup category. My ideal capsule makeup collection probably falls somewhere in between - we'll (hopefully) find out at the end of the year! I don't see myself as a minimalist, but I don't have an extensive collection of makeup either. I appreciate the collections of people who fall within both camps but I float somewhere in between - on the one hand, my brow product collection would earn a gold star if we were using a minimalist approach to makeup; my lip product lineup, on the other hand, would not. 🤣 It would most definitely not.  

Why have a capsule makeup collection?  

Everyone will have their own reasons for having (or not having) a more streamlined makeup collection. Over the years, I've just become more interested in having less beauty products on hand (well, except for lip products, lol) - a handful of items I use or reach for more frequently with maybe a few additional products that are go-to's for me for special events or occasions.  Don't get me wrong, I love trying new products and I don't see that changing. I just like the idea of having a simpler collection (I appreciate that "simpler" can be relative), curated to my needs and lifestyle.

Why weekly? 
A few years ago, beauty & lifestyle blogger Serein Wu, did a weekly series (on her blog and YouTube channel), Makeup Bag Monday, where she rotated her makeup bag each week with new product launches and makeup already in her collection. Every Monday, she shared the products she selected for the upcoming week and provided detailed makeup reviews on the makeup she used for the previous week. I may not post detailed reviews, but will at least try to include a weekly recap (probably at the end of the week) of what products I like and which ones didn't work for me.  If weekly works for you, great. If not, feel free to join in based on what works best for you.

What if I don't have enough products to fit the theme for a full face?

No need for your entire makeup capsule to fit the weekly theme(s). Just one will do. And, even if you don't have one that fits squarely within a theme, feel free to post your makeup capsule. We'd love to see what you're using and hear your feedback on the products as you put them to use. 

[itsfi]

lol @missjeanie. I hit 'Send' before I responded to the endorsement to save the skin tints! Hahaha! I had trouble sleeping last night so I got up, grabbed all my skin tints and BB/CC/CCC creams that were in one makeup bag (keep note of that reference - "one" makeup bag 🤣) and ummmm.... 13. Those are just the ones I've had in some rotation or another so far. Ouch! That's a lot. Gonna be busy trying to whittle that down. 

[missjeanie]

@itsfi Bakes dozen... we like pastries and things we buy in 13's.  I feel like 13 is a good omen for the skin tints.  

[itsfi]

hahaha @missjeanie; love this! Maybe I should make it a baker's dozen for all beauty product categories. 🤣 It scares me to think the many categories where I already hit that number if it were a target. 😬 

[missjeanie]

@itsfi Oh even my categories that I consider non worries for me, mascara, eyeliner, brows, and primer... all have more than 13.  I can't let myself count the others... it's not good for my mental health lol

[itsfi]

@missjeanie, I have the Live Tinted skin tint in Shade 9 - it's the second to lightest shade. My recollection (and it's a vague one I must let you know, is that the undertones on the lightest Shade 10 was off for me). Here's a swatch of Shade 9 compared to the Missha BB Cream Nos. 21 and 23. 

The lighting in my house isn't always the best. I can send you pics of swatches in natural light, but be forewarned, it may take some time - we are not expecting the sun to come out or out from behind the clouds until Saturday. 😞 At least per the weather report, which could be wrong. Let me know.

[ather]

@itsfi  You are really selling me on this Live Tinted tint SPF. It will make it hard to decide which product to keep in my stash! I’m happy you are loving it. Nice to see more tinted SPF moisturizers come out to play in the sun! ☀️

Yay I bet Dumpling Hour looks gorgeous on you! The red is so pretty! 😍 I think red looks so good in the summer too! I’m glad it’s coming out to be used more!! Which blush do you find you gravitate towards the most? 

[itsfi]

@ather, skin tints, tinted moisturizers and tinted mineral sunscreens are probably the foundation subcategory that will be the most challenging to declutter. I'm pretty sure Tower 28 SunnyDays will hold onto its GOAT status because I do love it so, but there's a lot of new skin tints released this year that I am interested in trying, a few I have picked up and just need to get to using at some point. 

Dumpling Hour is one of those products that I know I just need to pull out with some regularity - both to get more practice with applying blush and to get outside my comfort zone a little. 

Oh goodness, that's a hard one. I've been sorta sticking with cream blushes and particularly the Ami Cole Hibiscus and Tower 28 Beauty Dumpling Hour, but that is mainly because they're right in my line of sight. I'm slowing working on reorganizing my makeup items, but haven't made my way to the blushes. I'm sure there are some blushes from Summer Fridays, Victoria Beckham Beauty and a few other lines that I'll add to the rotation. I'm also more interested than before to know if there will be a Rhode cream blush stick coming out soon, soon-ish. 

What about you? What blushes do you consider your go-to's?

[ather]

@itsfi  I agree. Skin tints are becoming my fav right now! I’m 

 using my full coverage foundation less and less! 

I’ve really been using the Summer Fridays blush sticks a lot. They seem to work well with my skin and I love how they blend! I have the Saie and merit ones out too but I haven’t been reaching for them. I need to dig out my Tower 28 blushes! I find the stick formula so convenient!! Fingers crossed the Rhode ones come out soon!!! The pink she’s wearing in the one picture looks so pretty!!!😍 

[caitbird]

Week 19 (May 6 - 12) - The AAPI Owned / Founded Beauty Brand Makeup Capsule

I didn't have enough products (or products in enough categories) to do a capsule with only AAPI owned/founded brands, but I was able to put together a look using 6 products from 6 brands, plus other products from my usual makeup kit (and a couple that I am trying to work on for this year's Pan It! challenge).

* = AAPI owned/founded brand

Face:

ONE/SIZE by Patrick Starrr Secure the Blur Makeup Magnet Primer 1.18 oz/ 35 mL  (deluxe sample)*

IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum with SPF 40 and Niacinamide Fair Porc... 

Glossier Futuredew Facial Oil-Serum Hybrid 1 oz / 30 mL 

Glossier Stretch Concealer G12

Hourglass Ambient Lighting Edit Unlocked Palette Jellyfish

Urban Decay All Nighter Waterproof Makeup Setting Spray Standard Size - 4 oz/ 118 mL 

Cheeks:

Youthforia BYO Blush Color-changing Blush Oil*

Rituel de Fille Rare Light Luminizer Ghost Light

Brows:

Glossier Boy Brow Volumizing Eyebrow Gel-Pomade Auburn 

Anastasia Beverly Hills Brow Wiz Eyebrow Pencil Caramel

Eyes:

Urban Decay Eyeshadow Primer Potion Original 

Kaja Eye Bento Bouncy Eyeshadow Trio Rosewater*

Colourpop Creme Gel Liner Courage

Tower 28 Beauty MakeWaves Lengthening + Volumizing Mascara Jet*

Lips:

The Creme Shop Permanent Popsicle Lip Juice Stain Peach Please*

TonyMoly Petite Bunny Lip Gloss Bar Juicy Strawberry*

[danielledanielle]

I really like the capsule you put together with the AAPI products in your arsenal @caitbird 

[caitbird]

@danielledanielle  thank you! I had fun with it. Putting together a capsule based on a different theme every week is a great way to rotate and use different products, something I'd like to do more of.

[ather]

@caitbird  Great capsule! I love this look! 

[caitbird]

@ather  thank you! 😊 I had fun with it!

[itsfi]

Marvelous capsule @caitbird! Great products all around. No need to have all products be something that fits the theme - one works beautifully and you have plenty of beauties here. I wondererd about those lip stains from The Creme Shop - it looks fabulous on you! Does it have a cream or jelly  like consistency? Ohhh, there's that Hourglass palette - such a pretty one, inside and out! 😍

[caitbird]

@itsfi  thank you! 💜 I had fun with this challenge, it is a great idea for a thread! Will definitely plan to participate in upcoming weeks too.

I forgot how pigmented the lip stain is - I like it though, I'd like to pick up some more colors in the future. I guess it has more of a cream consistency? The consistency/texture kind of reminds me of the Rare Beauty lip oil, at least if I'm remembering it correctly.

[itsfi]

Yes, yes, jump on in whenever you are able @caitbird! And, again, zero need or expectation that every product or even most of the products in your capsule fit the theme. Just one item will do. And lemme tell ya, it can be a stretch too - I mean, I've exercised some creative license every so often. 😉

Oh, if those lip stains are creamy and like the RB lip oils, they must apply beautifully onto the lips. That color really does look marvelous on you. It's such a fun shade too, that beckons warm weather to come / stick around. 

[caitbird]

@itsfi  thank you! 💜 yes, this lip stain is such a bright and cheerful color - I am happy I pulled it out to play with for this capsule, it has been languishing for too long and I forgot how much I liked it! Speaking of, I don't think I will have any trouble putting together a capsule for this week's theme - I have far too many products that have been "sleeping" in my stash that need more love! 😅

[itsfi]

lol, yes indeed @caitbird! I am interested to see what "sleeping beauties" we all have, be it products in one or two categories or a full face of products. Between this challenge, shopping my stash, and trying to keep to a low/no buy more frequently and more strictly this year, it's been eye opening how many products I have in various stages of newness or near newness. Interested also to see which category of products are easier for me to toss more readily and which I can hold on to, often far longer than I should.

[itsfi]

Week 19 - The Asian American and Pacific Islander Heritage Founded / Owned Beauty Brand Makeup Capsule

May marks Asian American and Pacific Islander Heritage Month and this group of AAPI-founded beauty brands will make up the majority of my looks this week. This week's theme strikes a chord with me and I've been enjoying the products I've used so far, some more than others, but isn't that always the case? Asteriks (*) next to the product name signals this is the first time I'm using the item.

COMPLEXION:

🌺 Anna Sui Gel Foundation Primer* (received as a promo gwp from Beautylish)

🌼UBeauty The Super Tinted Hydrator - imparts a beautiful glow; one layer provides a very sheer coverage; two layers adds enough of a tint to blur and conceal some dark spots and even tone

🌹Tower 28 Beauty Swipe All-Over Hydrating Serum Concealer # - I've primarily been using this lightweight concealer on the weekends so it'll be interesting to see how it performs over the course of a full work day

🌻 ONE/SIZE by Patrick Starrr Mini On 'Til Dawn Mattifying Waterproof Setting Spray 1 oz/ 46 mL will primarily be used on my T-zone but may see occasional use all ove

EYES:

👁 Anna Sui Gel Foundation Primer is going to be doing double duty this wee as an eyeshadow primer

👁 Jason Wu Beauty Jewel Stick Eyeshadow - Sparkle Pearl - found this one in my stash (oh the things we find). I like the ease and convenience of eyeshadow sticks; seems like it will be a good color pairing with the Kulfi liner

👁 Kulfi Underlined Kajal Clean Waterproof Long-Wear Eyeliner Cheeky Chiku  - eyeliner is on my list of things to work on

👁 Tower 28 Beauty Mini MakeWaves Lengthening + Volumizing Mascara Jet - believe it or not, this week is the first time I will be using this mascara. Will it live up to its hype for me?

CHEEKS:

😚 PATRICK TA Major Headlines Double-Take Crème & Powder Blush Duo She's Flushed - gorgeous shade and I love that the cream blush can multi-task as a lippie.

LIPS:

💄 Tatcha The Kissu Lip Tint SPF 25 Hydrating Tinted Lip Sunscreen Camellia - it's a good color for every day - I can apply lightly for a sheer wash of color or build it up for a little more oomph. This will be what I primarily reach for but I can see using the creme blush from the Patrick Ta blush duo for my lips as well.

About the Founders:

Spoiler

Anna Sui Cosmetics - Chinese-American fashion designer, Anna Sui, is perhaps most well known for her work as a fashion designer, a career she embarked on beginning in the mid-to-late 1970s, and where she has achieved much success and recognition including being the recipient of the Council of Fashion Designers of America Geoffrey Beene Lifetime Achievement Award in 2009 and the Top 5 Fashion Icons of the Decade by Time Magazine in 2010. In 1999, she launched the Anna Sui Cosmetics line, which historically has released seasonal collections each year, generally during the spring and fall seasons.

Also starting out in the fashion arena before branching out into cosmetics, Taiwanese-Canadian, Jason Wu (we're stretching it a little with this being an Asian-North-American beauty brand), launched Wu Beauty with beauty industry veteran Toni Ko in January 2021. The brand was created to "inspire others and show that everyday beauty can be effortlessly chic." 

Kulfi Beauty, founded in 2021 by Priyanka Ganjoo, with the purpose of celebrating both culture and beauty. Ms Ganjoo spent several years working at brands like Estee Lauder and Ipsy before starting her own brand, which finds inspiration from the founder's South Asian heritage. Fun fact, the brand is named after a colorful and sweet South Asian ice-cream-like dessert. In 2021, Kulfi was chosen as a finalist for Sephora Accelerate 2021, a beauty brand incubation program

Patrick Starrr, a ​Filipino-American make-up artist, digital creator, and social media influencer, came out with One/Size by Patrick Starr in July, 2020, with the inclusive philosophy that makeup is ONE/SIZE fits all, and that the brand is for everyone - "a beauty brand for every brand of beauty".  

Patrick Ta's first introduction to the world makeup was by way of MAC - as a makeup artist for the brand, a job he landed after his ventures as a nail and tanning salon owner. He leveraged Instagram, which was just starting to gain traction around the time he was beginning to become more and more passionate about makeup, uploading photos of his work, on friends and later, celebrities. While working as a celebrity makeup artist, Ta spent 3 years put together his own cosmetics line and, in 2019, launched Patrick Ta Beauty. 

After spending a decade in corporate America Vicky Tsai started Tatcha in 2009 after a trip the year earlier to Japan, where she learned about the country's culture and approach to wellbeing, both of which would serve as inspiration for Tatcha. The brand's first product was the blotting papers, which Tsai financed by selling her engagement ring and car, and moving into her parents' house with her husband. Tatcha continues to innovate and grow its skincare portfolio and has recently expanded its footprint in the beauty space to include body care with the release of its Forest Awakening Collection last year.

Amy Liu spent over 15 years as a beauty executive at brands like Josie Maran, Kate Somerville and Smashbox before launching Tower 28 Beauty, a brand named after a lifeguard tower in Santa Monica, California, which Liu has shared is for the brand, a "literal sign of safety, community, healthy fun, and clean living." 

U Beauty co-founder, Tina Chen Craig spent 17 years as a beauty ambassador and fashion influencer before starting skincare brand U Beauty with her friend Katie Borghese. Their very first product, a resurfacing serum, debuted on Net-A-Porter in 2019, where it is said to have sold an entire year's worth of the product in just 21 days. Since then, U Beauty has released other skincare and skincare-makeup hybrid products. 

I'll have a few other capsules this week but this set of products will be used for most days.

I kickstarted this week's capsule a little early, with a smaller curation over the weekend that I posted about on the Re: Sephora Six - Fast & Furious Edition thread. A Tower 28 centered capsule. 

[ather]

@itsfi  This is the most perfect curated capsule!! I love all the brands you picked and I love you added extra info about each brand!!! I did not know Patrick Ta owned a salon! I always thought he was just a digital creator! Very cool!! 😎 how did you like the Tower 28 mascara? Is it a contender or is it on the chopping block? How did you like the Anna Sui primer? I bet the looks with this capsule look fabulous!! 

[itsfi]

@ather, doing research on brands and founders has been enjoyable and educational. 😊 I’ve been happily surprised by both the Tower 28 mascara and Anna Sui primer though with the latter, I need to test it out more with different foundations. That won’t be too hard since I have so many foundations; it’s more about time. We shall see how it holds up.