Product Releases: 2025

[danielledanielle]

 

Drop them like they are hot 🔥

Post all the newness you find, previews, tags, social media, etc etc

Also see:

FOUND IN THE WILD THREAD!!! 

BEAUTY NEWS 2.0 

What's New On The Site Today, Canada? 

[MayaClare]

 

Dar Hairspray at my local Sephora!

[itsfi]

This shade was first released as a limited edition for her (first?) pop up. Being made part of the permanent collection. Releasing May 9 at 9AM Pacific - sign up for notification on brand’s site.

Cross posted from Rhode Beauty 

[CookieGirl1]

MERIT The Uniform™ Tinted Mineral Sunscreen Broad Spectrum SPF 45 20  

[CynthieLu]

I picture these being really nice @CookieGirl1 the added SPF is a bonus too. 👌

[CookieGirl1]

Sol de Janeiro Body Badalada™ Lotion with Hyaluronic Acid for Daily Hydration 13.52 oz/400 mL  

[danielledanielle]

Just posted to Mighty Marvelous May Hauls 2025 ,

Danessa Myricks Beauty Mini Pastel Dream Freedom Palette  

Coming 5/9 Rouge Access, 5/10 thereafter

[CynthieLu]

It's super cute looking!! 😍 @danielledanielle 

[CookieGirl1]

@danielledanielle it's so cute!

[CookieGirl1]

Coming soon from Phlur!

PHLUR Beach Skin Body & Hair Fragrance Mist 8 oz/236 mL  

PHLUR Peach Skin Body & Hair Fragrance Mist 8 oz/236 mL  

[makeitup305]

@CookieGirl1 👀

[danielledanielle]

Ooooh, Beach Skin sounds lovely @CookieGirl1 

[CookieGirl1]

@danielledanielle I kinda want them both 🤔.

[danielledanielle]

I know, I def want to smell them both @CookieGirl1 , wish they would have released with the current multiplier

[itsfi]

Something new coming from Tower 28 … looks like something I’d like too. Of course it would be! 😆 

Brands sure are making it hard for a gal on a no - spend - slash - low/no buy. May need to find someone to live vicariously through with this one. 

Tower 28 Beauty SOS SPF Daily Face Guard Broad Spectrum SPF 30 1.7 oz/50 mL  

Launches May 19 - sign up for notification online at Sephora or brand site

@ather 

[ather]

@itsfi  Oooooo this looks promising! I agree I may also be living vicariously through others! Although they still have not brought back Tower 28 Beauty SunnyDays SPF 30 Tinted Sunscreen Foundation 15 Melrose  back to Canada so I would be surprised if we will see this one over on this side! But defiantly will be watching to see what everyone says!

[CookieGirl1]

@itsfi I'm almost surprised that it's taken Tower28 this long to come out with a non-tinted sunscreen!  It seems like such a perfect product for them.

[itsfi]

@CookieGirl1, a sunscreen does seem like it aligns well with the brand's ethos. No idea about the brand's business plan as to timing of a sunscreen. My understanding is that it seeks to comply with other standards, in addition to the requirements related to sunscreens set out by the FDA - they often pursue approval of the National Eczema Association for their products being safe for sensitive skin, so perhaps that may have been a factor in the timing of this release.

[PrettyPaint]

@itsfi I just got this email too! I probably don't need to buy another sunscreen at the moment, but I'm hoping this is a good one! 

[itsfi]

Same, @PrettyPaint; same. I'm good with sunscreen through at least the summer if not the rest of the year, even with my being very liberal with my SPF application. 😂 I'm going to wait to test the consistency of the Tower 28 one after it arrives in store (I'm super curious about it) and then maybe wait for some reviews on YT that I'm more inclined to trust. 

[CynthieLu]

The Ordinary looked like it will be releasing a new spf soon too, this the season for Sun protection and all. @itsfi I think it's be more curious to try this it if it made it up to +50 🤔