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Manage your services, classes and events
Complete your beauty traits for personalized recommendations
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Ask questions, join challenges, and get recommendations from people like you
Discover topics tailored to your beauty interests
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From makeovers to personalized skincare consultations
Get inspired, play with products & learn new skills
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A thread dedicated to Wayne Goss brushes and cosmetics line. His goal is to produce a high quality cosmetics line that feels, looks, and performs amazing and made to his specifications. Products will roll out over time.
Beautylish's Spring Into Summer sale is on! Wayne has special value First Edition brush + blush or bronzer sets, and First Edition Eye set + eyeshadow palette and eyeliner sets. The blush sets sell out quickly! Also has 30% off eye liners, lip liners, lipsticks, lip glosses, and his eyebrow brushes, which are excellent. Free Cherry Blossom High Shine Lip Gloss with $75 WG purchase.
Wayne's answers to questions posed about the White Gold Brush Collection and more:
See below for brush care instructions:
Thank you so much for sharing this @TraceyEB! You are fabulous! 🤗 I bookmarked it and will be coming back to refer to it; super excited about so many things he highlighted. I loved the "original original ones" comment. *squee
@itsfi, glad it's helpful! I'll keep adding to it as Wayne answers more questions. That original original comment made my heart soar. I adore those brushes. He said recently they will be here later in the year, eeeeekkkk! Officially in savings mode!
@TraceyEB, this may just be the confirmation that June should be, will be a no buy month. Oh goodness. Gonna think about ways to distract myself.
Wayne responded to my second question, too. He said his previous synthetic brushes were artisan-made, so incredibly expensive to make and to buy. For his White Gold Collection he wanted to make synthetic brushes that didn't cost the earth and felt like silk. A discussion about synthetic bristles in general and the ones used used in his previous release, The Synthetics, is in the spoiler below.
An excerpt rom Sonia G's review of The Synthetics (via her Sweetmakeuptemptations website):
Just like his natural brushes, Wayne Goss Synthetic brushes are handmade in Japan by the same artisans, he could have switched to machine-made cheaper synthetic brushes but he did not. These 4 brushes are now only bundled with synthetic fibers, depending on each brush these fibers are even different per brush, if his 4 brushes feel the same, technically they aren’t.
The filaments used on these brushes are not the same as the ones on synthetic brushes, commonly seen on the brush market, those are mostly bundled with PBT or PTT.
Now, Wayne Goss brushes also uses PBT (Poly Butylene Terephtalate) and PTT (Polytrimethylene Terephthalate) but includes a special fibre made in Japan. The Japanese company responsible for this special fibre produces it in their own factory in Japan with a special cutting edge technique to process resin. These fibers are meant to keep their shape better and perform better with use, which is not always the case with filaments such as PBT and PTT.
The artisans in the manufacture in charge of Wayne’s brushes have particular skills that include the complex blending of the different kinds of filaments, which I heard was not easy at all, and they adjust these type of filament blends together with the technical specs in accordance to the purpose of the brush. They also leverage traditional methods combining the skills of the craftsmen and at the same time promote the Japanese fiber that is so much more difficult to process (unlike PBT and PTT) and in terms of time, it takes several times more to achieve them.
I am talking about this because I know that it is surprising to see synthetic brushes being that expensive, but the cost is both in the handmade process and in the fibers used.
Wayne did not include synthetics to reduce costs or because he did not love natural bristles anymore, but he certainly wanted to answer some requests I saw he was receiving to also release synthetics, and he did a great move, it’s really amazing that he stayed with the same artisans and that he answered those requests too.
I hope this helped to shed a bit of light about the costs and the making of these synthetic brushes. I have seen many comments of customers not understanding the price tag but there is a reason behind it.
Interesting @TraceyEB ! I loved the two face brushes and wondered how they compare. I didn't think the cost was too extreme, but I suppose the value aspect is relative to some. It's also just kind of nerdy fun to know the process.
@danielledanielle, it IS nerdy fun to know the process; a perfect phrase! I bought the synthetic foundation brush and eyeshadow brush (the four brushes were $140) and recall at the time that Tom Ford had changed to synthetic brushes and prices didn't really decrease. Sonia's article was the first I read that discussed different synthetic materials and artisan brush-making using those materials. I bought Wayne's synthetic foundation brush based on reviews that it was some kind of sorcery how beautifully it applied foundation, and they were right!
Today on his IG reels, Wayne is answering questions about his new White Gold brush collection and OMG, OMG, he answered my question about his earlier brushes and a mascara restock (for @itsfi). Eeekkkk! Answers in the spoiler below. Officially saving!
@makeitup305, giddy to hear his reaction to my question AND to learn that my favourite all time brushes of Wayne's are coming back!
Ahhhhhhhh!!!!! @TraceyEB, yessssssss!!! I'm thrilled he answered your questions!
You are the best! Thank you, thank you for asking him about the mascara. Wahoo! I'm so excited!
@itsfi, that video you posted is exactly how I felt at Wayne's response to my question AND that my favourite brushes are coming back. I can finally get the ones that I missed out on in the dyed formula and a second brush of the ones I most use. I just love how they grip product vs. undyed goat hair and saw them posted years ago for a microsecond on Beautylish and then they were taken down. Sooo excited that the waterproof mascara is being restocked AND there will be more formulas! 🍷🍷
I'm 100% with you @TraceyEB! A chance to round out the set and pick up extras of favorites. I will be hoarding my Beautylish points (and amazon ones too) for all the new goodies coming our way this year! As well as tightening up on the beauty spend to make room for his newness (and some oldies-but-goodies).
Oh ho ho ho, thank you for posting this! (And squeeeeee Wayne answered you 🙌🏽) @TraceyEB
@danielledanielle, super neat that Wayne answered my question and said that my favourite brushes will be coming back! Over the moon about it all!
Pre-Ordering is open at Beautylish. Here are the brushes and prices. Wayne has mentioned his interest in making affordable synthetic brushes.
@TraceyEB At Wayne’s UK site, the product page for each brush includes a short video clip of Wayne briefly explaining it. I’m sure he’ll release a full video soon.
I’m surprisingly drawn to the giant bronzer brush. I’d use it more to dust the center of my face with a brightening powder (I love using Hourglass AL Blush shade Brilliant Nude for that). And you know what, I kinda think USD $28 is within my brush low-buy, yep.
Tagging @danielledanielle and @itsfi
Adding “watch Wayne Goss video clips” to my weekend “to do” list. Need to check what store credit $$ I have too at Beautylish. That giant bronzer brush looks like it would be great for brightening powder @WinglessOne.
@WinglessOne, fantastic seeing the videos on Wayne's UK website!! These are the brush-by-brush vignettes that Wayne has been releasing one at a time on his IG reels. I have mixed feelings about the large bronzer brush because I don't really use brushes this big but then I realized one of my favourite WG brushes is the 2015 Holiday brush that was designed to be used with finishing powders and it is the height of luxury using it when I do. I agree with @danielledanielle, $28 fits a brush low buy in my books, too. Perfect for your Hourglass brightening powder! I wish there was more information on what synthetic fibres were used in these brushes.
@TraceyEB Yeah, I initially saw the first 2 video clips on Wayne’s IG and got impatient. 😂 So I checked Beautylish and his UK site for more video/info.
That holiday brush is a great one! I don’t have it but I’ve seen and felt it in person. I normally use a Chikuhodo powder brush with Brilliant Nude, and when traveling I use Charlotte Tilbury’s retractable Air Brush. Wayne’s new bronzer brush looks very travel friendly (I love my CT brush but generally hate washing retractables) and it’s something I’d probably also use often at home. I think I’ve talked myself into buying one.
I do also wish we knew exactly what type of synthetic bristles are used in these brushes. I have more naturals than synthetics and I’m not as educated on synthetic bristle differences as I am on natural hair differences. It’s hard to learn what to expect from different synthetics if I don’t know what they are in the first place.