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What new technology would you love to see in our stores? (Make-over videos playing in stores? Ratings & Reviews kiosk? Sephora.com on an iPad?)

 

Re: What new technology would you love to see in our stores? (Make-over videos playing in stores? Ra

How about a Beauty Talk ratings system? 0 to 5 stars, voted by us here? : )

Re: What new technology would you love to see in our stores? (Make-over videos playing in stores? Ra

Online store:  On page where item is shown/for sale, have video highlighting WHAT this item does and how it makes a difference & also how to use/apply.  Once I saw how "Mr. Light" worked by Givenchy via one of the 'how to get this look' video, I was at once shocked and thrilled to see the difference that product made.  As I viewed it, I knew I needed THAT product.  I waited until the end of the video to see the product highlight and will purchase next time I check out.  Please showcase your items so we have "Sephora Quality Service/Advice" even on our online experience.  I've NEVER shopped at your store, only online but have heard how wonderful the 'in store' service is, along w/the tangible experience of having the items in front of you!  This way, you will be really 'bringing' the store to your online customers!  As a side note, I live FAR away from your stores and while for 12 years I lived near a Sephora store (in New England), I only shopped online.

Re: What new technology would you love to see in our stores? (Make-over videos playing in stores? Ra

I think this would be a good idea for on-line as well as the store.  If you made it available on the mobile app, customers could whip out their phone in the store.

 

You should have a try on application.  You would create an avatar with your features.  Then you can select cosmetics to try on different colors.  At home it's hard to know if something will work, this application would help.   At the store I end up with make-up all over when trying colors.  It would be nice to be able to narrow things down before trying them on.  

 

Now if only you could figure out a better way to try on perfume.  I always walk out of the store smelling like a French **bleep**.

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Re: What new technology would you love to see in our stores? (Make-over videos playing in stores? Ra

I would love to see Sephora add computers (2 or 3 per store) available to customers to look up more information about a product they are thinking of purchasing in the store.  Sales associates are often busy and it would be nice to be able to look up product info on Sephora's website or to access my account while at the store.  I also think the idea of having makeup tutorials playing at each of the different brands of makeup showing what the brand's products do would be great, too.

Rating and Reviews kiosk

A Rating and Reviews kiosk would be cool.  It would certainly be easier than trying to navigate around the mobile site on my phone.

A ratings and reviews kiosk, or Sephora.com on an iPad so...

A ratings and reviews kiosk, or Sephora.com on an iPad so I can find out what others think of a product would be amazing!

Re: What new technology would you love to see in our stores? (Make-over videos playing in stores? Ra

make up tutorials for beginners

definitely either ratings and reviews kiosk. I remember i...

definitely either ratings and reviews kiosk. I remember i would always have search beforehand and print out everything at home before actually going to the store so this would be perfect for me.

Re: What new technology would you love to see in our stores? (Make-over videos playing in stores? Ra

It would be awesome to have exclusive store classes/events that teach technique and application by sephora artists Smiley Happy

Re: What new technology would you love to see in our stores? (Make-over videos playing in stores? Ra

sephora for black berry!!!!! PLEASE

kiosks that will help u with your choices

kiosks that will help u with your choices

Re: What new technology would you love to see in our stores? (Make-over videos playing in stores? Ra

I would love to see make-ver videos playing in the stores!

I want the photo booth like I saw on Youtube in the Maryl...

I want the photo booth like I saw on Youtube in the Maryland Stores that would be great!

Re: What new technology would you love to see in our stores? (Make-over videos playing in stores? Ra

New Technology? how about a face scanner to tell you the best products for your skin and skin tone. As well as make-over vidoes.

Re: What new technology would you love to see in our stores? (Make-over videos playing in stores? Ra

Ratings and reviews kiosk in stores

Re: What new technology would you love to see in our stores? (Make-over videos playing in stores? Ra

Make-over videos! That way I know what to get for that perfect look!

Re: What new technology would you love to see in our stores? (Make-over videos playing in stores? Ra

I think it would be great to be able to view reviews directly from in store, so that we can make great, informed purchases Smiley Happy

make an app to tell me what my undertones are and my face...

make an app to tell me what my undertones are and my face shape...then tips and suggestions for products to enhance

Add a MUFE studio in more stores! (that is not really tec...

Add a MUFE studio in more stores! (that is not really tech based but still....)

Re: What new technology would you love to see in our stores? (Make-over videos playing in stores? Ra

A ratings and reviews kiosk would be AMAZING! Or actually just a Sephora Kiosk with all those features that were mentioned (access to Sephora.com for ratings & reviews and ordering products + make-over videos and tutorials.) I work at a SiJP and we have access to Sephora.com on our touch-screen register so I always share the reviews of products when selling to clients if they question the quality of the product or if other people would recommend it. It REALLY does helps when selling! And the only complaint that I have ever heard from clients about SiJP is lack of their favorite product so it would be wonderful if there was a kiosk available for them to order on Sephora.com, perhaps with free shipping if the come in-store to purchase? The benefit to Sephora for giving them free shipping when they come into a SiJP to purchase on Sephora.com (besides giving Legendary and G.R.E.A.T! Customer service Smiley Wink) would be that while in SiJP we could show them the products that are available in store, give them samples that compare to the product/brand they love so much and most likely bring in more business! And there are anti-social people that no matter what just do not want very much human interaction (and we need to respect that! Everyone is different) so having a kiosk to help them decide on what products they need would be VERY awesome. Smiley Happy

 

And videos playing in front of the best-selling brands would be wonderful! I worked as a Beauty Advisor at a drugstore before and when we had special events promoting certain products or brands we would have a video playing about the product and it really attracted customers. And as a customer myself going into another place when I see a video playing about something it always excites me and catches my attention - It also makes the experience of being in there feel more important, or like it's a big deal or special event! Which is so much fun - Sephora is way more than just shopping, it's a really fun experience and anything that can add to that is going to be great.

 

Another suggestion would be to have a more advanced hygiene station. I love that we have plenty of sanitizer, make-up remover, water containers and disposable applicators & cotton swabs/pads that we ALWAYS keep in stock (More than any other beauty store that I have seen, don't you hate it when you go into one that has all the testers and there are no fragrance tester strips or make-up applicators?) however I feel like if a sink was added to the Beauty Studio or somewhere in the store it would REALLY help to sell rinse-off products like cleansers, hand soaps, shower gels, masks, etc. Just imagine if we could really demonstrate the 4-step skincare routine to clients! And it would also be more hygienic for cast members to be able to wash their hands without leaving the stage to go to the bathroom instead of just using hand sanitizer all day.

 

I know that these suggestions would cost a lot of money but I really do think that they would help sell a lot of product.

 

By the way I LOVE all the bar code Sephora Mobile boings we just got in! I scanned the tokidoki one and the tokidoki beauty at Sephora video popped up, that is the cutest video ever. I love that Sephora is using all the available technology of today, I can't wait to see what's coming in 2011! I love it so much when we get in new updates - It is like working in a new store always because every few months we get such a drastic change, keeping things fresh for both cast members and clients. It NEVER gets old or boring at Sephora! Smiley Very Happy

 

- Christopher Nolan, Operations Consultant at SiJP in Shreveport, LA

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