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View activity, savings and benefits
Redeem items, samples and more
View and track online orders
Reorder it from in-store and online purchases
View saved products
Recommendations from your store visits
Manage your services, classes and events
Complete your beauty traits for personalized recommendations
Payments, contact info, addresses and password
Ask questions, join challenges, and get recommendations from people like you
Discover topics tailored to your beauty interests
Add your photos and get inspired by fellow beauty lovers
From makeovers to personalized skincare consultations
Get inspired, play with products & learn new skills
Exciting launches, parties & more
Explore what's hot in your store
We’re kicking off March right by bringing back the BIC’s favorite beauty bracket challenge – Makeup Madness! 😉 For the fourth year in a row, we’re putting makeup-related categories to the test by asking Community members to pick their favorite between two every week. At the end of the bracket, we’ll know which makeup category will earn this year’s Community Champion crown. 👑
In past years, Mascara, Lipstick, and Eyeshadow have earned the honorable title of Makeup Madness winner. This year, we’re bringing eight fresh categories into the frenzy – we’ll reveal them slowly and keep a visual of the current bracket updated below!
To vote in Makeup Madness, hit the reply button below and tell us which category you’re voting for AND tag a product within that category that you love! For example, the sparkle and shine queen @AlexBT might respond with, “Lip oil! One of my favorites is DIOR Lip Glow Oil 20 Mahogany."
On your marks … get set … go! ✨ New voting rounds begin on Fridays, and end the following Thursday at 2pm Pacific Time:
Hit “Reply” below to vote for your personal pick in this week’s makeup category match up and tag your favorite by using the “#” symbol! Don’t forget to check back in for each week’s results and to participate in the next round of voting. 😊
UPDATE 4/19/24: Thanks to everyone who voted in this year's Makeup Madness Challenge! Our 2024 champion is none other than Cream Blush, and lots of you tagged your favorites in the replies. 🧡 In honor of our winning category, here are the five top-tagged cream blushes of Makeup Madness 2024.
And just for fun, here's a look at some of the top-tagged product from all the Makeup Madness categories this year!
lip oils 👄 😇🤑💕
@TeamBIC Lip oil. I’m not a fan of cream blush unless I’m wearing minimal makeup so it tends to be a product I have to make a point of using. plus a good lip oil can be used as a cream blush. HAUS LABS BY LADY GAGA Mini PhD Hybrid Hydrating Tinted Lip Oil Tint
Lip oils
Hello
Wonderful news! I am eager to discover whatever makeup category wins big this year. Anticipating the contest
Regards
Nisha Marshall
Lip oil all the way!
Lip Oil!!! My favorite is Too Faced Kissing Jelly Lip Oil! Especially the watermelon scent 🍉 Too Faced Kissing Jelly Non-Sticky Lip Oil Gloss Sour Watermelon @toofaced
hardest one yet because i’m obsessed with both BUT i have to say lip oil because a cream blush needs its powder blush counterpart!!
Definitely as a cream blush elf halo glow blush idk if saie counts but I LOVE IT and for lip oil definitely summer Fridays!!!!
Lip oils!!!!! MERIT Shade Slick Gelée Sheer Tinted Lip Oil My favvv
This is tough. I enjoy lip oils but they don’t last very long and they don’t leave any stain behind. So no lip color. I’m going for team cream blush and I like Tower 28 Beauty BeachPlease Lip + Cheek Dewy Cream Blush . It gives a soft natural flush and a little glow.
Beautiful blush choice @Cissy63 😍
Lip oil! Lips always need hydrating and lip oil does the job!
100% Lip Oil! I find cream blush is too pigmented for my super fair skin so it's hard to use. Lip ls though - WOW! They do great things for my almost 50 year old lips! I love how moisturizing they are while adding a perfect hint of colour.
I definitely think cream blush.
🥳🥳 Agreed! @Jacquelineannee
lip oils definitely!
iNNBEAUTY PROJECT Glaze Lip Oil Cinnamon Bun Fenty Skin Fenty Treatz Hydrating + Strengthening Lip Oil Cherry Clarins Lip Comfort Hydrating Oil Raspberry
Cream blush, hands down? I think every cream blush has been a hit for me 🥰🥰.
Unfortunately, not every lip oil has been moisturizing.
I love both ROSE INC Cream Blush Refillable Cheek & Lip Color Delphine and Rare Beauty by Selena Gomez Soft Pinch Liquid Blush Worth ❤️
I think the battle is decided tommorow @Buootiful
I'm kinda on the edge of my seat here. Cream blush has to win right?? 😅🤩
I do agree with your statement that not all lip oils are moisturizing @Buootiful.