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View activity, savings and benefits
Redeem items, samples and more
View and track online orders
Reorder it from in-store and online purchases
View saved products
Recommendations from your store visits
Manage your services, classes and events
Complete your beauty traits for personalized recommendations
Payments, contact info, addresses and password
Ask questions, join challenges, and get recommendations from people like you
Discover topics tailored to your beauty interests
Add your photos and get inspired by fellow beauty lovers
From makeovers to personalized skincare consultations
Get inspired, play with products & learn new skills
Exciting launches, parties & more
Explore what's hot in your store
We’re kicking off March right by bringing back the BIC’s favorite beauty bracket challenge – Makeup Madness! 😉 For the fourth year in a row, we’re putting makeup-related categories to the test by asking Community members to pick their favorite between two every week. At the end of the bracket, we’ll know which makeup category will earn this year’s Community Champion crown. 👑
In past years, Mascara, Lipstick, and Eyeshadow have earned the honorable title of Makeup Madness winner. This year, we’re bringing eight fresh categories into the frenzy – we’ll reveal them slowly and keep a visual of the current bracket updated below!
To vote in Makeup Madness, hit the reply button below and tell us which category you’re voting for AND tag a product within that category that you love! For example, the sparkle and shine queen @AlexBT might respond with, “Lip oil! One of my favorites is Dior Lip Glow Oil 20 Mahogany."
On your marks … get set … go! ✨ New voting rounds begin on Fridays, and end the following Thursday at 2pm Pacific Time:
Hit “Reply” below to vote for your personal pick in this week’s makeup category match up and tag your favorite by using the “#” symbol! Don’t forget to check back in for each week’s results and to participate in the next round of voting. 😊
UPDATE 4/19/24: Thanks to everyone who voted in this year's Makeup Madness Challenge! Our 2024 champion is none other than Cream Blush, and lots of you tagged your favorites in the replies. 🧡 In honor of our winning category, here are the five top-tagged cream blushes of Makeup Madness 2024.
And just for fun, here's a look at some of the top-tagged product from all the Makeup Madness categories this year!
Cream blush for me personally I’m so fair that I need blush every day😅 my favorite cream blush right now is the MILK MAKEUP Lip + Cheek Cream Blush Stick Werk it is small but I little goes a long way❤️❤️❤️
Another one for team cream blush. 🙌 😉 I enjoy those Milk Blush sticks too @happyskincare your right, a little goes a long way with those and they last a really long time. 🙂
Cream blush!!! Patrick ta
I vote cream blush!! MERIT Flush Balm Cream Blush Beverly Hills has been my go-to lately. This is a bit lighter and more nude than what I typically go for, but I actually do like how it looks on me!
Cream Blush for life!!!
Cream Blush for the win. MAKEUP BY MARIO Soft Pop Plumping Blush Veil Barely Blushing
Ooh I totally agree, that one looks so beautiful! @CorgiMommy 😍😍
@CynthieLu this is very pretty shade for a great everyday look
This looks amazing! I love the color too, very pretty pink shade 💕 @CorgiMommy
Well I am going to say Cream blush. Right now I like Saie Glow Sculpt Multi-Use Cream Highlighting Blush Mauveglow and the Saie Dew Blush Blendable Liquid Blush in Sweetie.
Beautiful choices I love how it comes in both options too that’s always fun to explore @Cissy63 💕
@peculiarzmakeup Yes it’s so true!
Cream blush for sure, where has it been all my life? MERIT Flush Balm Cream Blush Beverly Hills and ROSE INC Cream Blush Refillable Cheek & Lip Color Delphine are two of my favorites.
I want to try Merit so bad! I’ve never tried cream blush this thread is inspiring me! @Samtian 🫶
Definitely cream blush! Some of my favorites are
NUDESTIX Nudies Matte + Glow Core All Over Face Plumping Peptide Blush in magenta magic
NUDESTIX Nudies Cream Blush All-Over-Face Color in multiple colors
Tower 28 Beauty BeachPlease Lip + Cheek Cream Blush Dream Hour
I feel like cream blush is coming up with a strong majority @Loretta55 🙂🩷 You have some pretty picks here.
Thank you very much @CynthieLu. Nudestix blushes may be on sale this week if Sephora matches Ulta’s prices. I may add a few colors to my collection. Nudestix has Friends and Family sale at the moment.
Oooh gotta love a sale, and the great re-stock your stash opportunity. 🙂 @Loretta55 I don't imagine will see the sales here on the Canadian site, but maybe we will? 🤩
I was correct @CynthieLu , Nudestix blushes are on sale today at least on the US site.
Blush!! Hands down! I have never once used contour of any kind but I definitely love cream blushes and it's part of my daily makeup routine 😃
The two that I alternate with the most is MERIT Flush Balm Cream Blush Beverly Hills and Tower 28 Beauty BeachPlease Lip + Cheek Cream Blush Magic Hour