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View activity, savings and benefits
Redeem items, samples and more
View and track online orders
Reorder it from in-store and online purchases
View saved products
Recommendations from your store visits
Manage your services, classes and events
Complete your beauty traits for personalized recommendations
Payments, contact info, addresses and password
Ask questions, join challenges, and get recommendations from people like you
Discover topics tailored to your beauty interests
Add your photos and get inspired by fellow beauty lovers
From makeovers to personalized skincare consultations
Get inspired, play with products & learn new skills
Exciting launches, parties & more
Explore what's hot in your store
We’re kicking off March right by bringing back the BIC’s favorite beauty bracket challenge – Makeup Madness! 😉 For the fourth year in a row, we’re putting makeup-related categories to the test by asking Community members to pick their favorite between two every week. At the end of the bracket, we’ll know which makeup category will earn this year’s Community Champion crown. 👑
In past years, Mascara, Lipstick, and Eyeshadow have earned the honorable title of Makeup Madness winner. This year, we’re bringing eight fresh categories into the frenzy – we’ll reveal them slowly and keep a visual of the current bracket updated below!
Cream Blush is the Makeup Madness Champion of 2024!
To vote in Makeup Madness, hit the reply button below and tell us which category you’re voting for AND tag a product within that category that you love! For example, the sparkle and shine queen @AlexBT might respond with, “Lip oil! One of my favorites is DIOR Lip Glow Oil 20 Mahogany."
On your marks … get set … go! ✨ New voting rounds begin on Fridays, and end the following Thursday at 2pm Pacific Time:
Hit “Reply” below to vote for your personal pick in this week’s makeup category match up and tag your favorite by using the “#” symbol! Don’t forget to check back in for each week’s results and to participate in the next round of voting. 😊
UPDATE 4/19/24: Thanks to everyone who voted in this year's Makeup Madness Challenge! Our 2024 champion is none other than Cream Blush, and lots of you tagged your favorites in the replies. 🧡 In honor of our winning category, here are the five top-tagged cream blushes of Makeup Madness 2024.
And just for fun, here's a look at some of the top-tagged product from all the Makeup Madness categories this year!
@AlmostEowyn It’s just so yummy right!
Yes! I've been wanting to try Summer Fridays Lip Butter Balm for Hydration & Shine Poppy - sheer citrus coral for some time now. I've heard such raving reviews about the line. Everyone that I know who has tried it loved it @AlmostEowyn. During the holiday season, there was a set of 4-5 on sale.
Pink sugar is definitely my favorite too @ather !
@faeriegirl Have you tried birthday cake yet?
@ather I haven’t tried it yet. I’ll probably grab it during the sale.
@faeriegirl It’s like pink sugar but with shimmer!
I’m going with Lip Oil, my favorites are the Ami Colé Hydrating Lip Treatment Oil Reflection and the HAUS LABS BY LADY GAGA PhD Hybrid Hydrating Tinted Lip Oil , they are so good! @TeamBIC
@sister13 Ouhh I just transferred my lip products to a new home and found and tried that Ami Colé! It feels so good on!
It's SO GOOD! @heartsmyface
Lip oil!!
A couple I've been using recently are; Kosas Wet Lip Oil Plumping Peptide Lip Treatment Gloss Bare and iNNBEAUTY PROJECT Glaze Lip Oil Frose
@Shosh85 I love both of these!!!!
@heartsmyface Glad to hear it! The Innbeauty one is super delicious 😋
Lip gloss/balm! I like LANEIGE Lip Glowy Balm Berry and Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil Coconut!
I have never really tried a good lip oil though.
I'm going to have to go with lip oil. DIOR Lip Glow Oil iNNBEAUTY PROJECT Glaze Lip Oil Mystery
@TeamBIC Lip oil hands down! I swear it works better than lip masks for hydrating dry lips. I have a couple I really like right now. My favorite is DIOR Lip Glow Oil Rosewood but I like all the shades of the dior lip oils. Rare Beauty by Selena Gomez Soft Pinch Tinted Lip Oil Stain Honesty is my second favorite! The tints are better in the Rare lip oils but the Dior ones are thicker and plumping. It’s hard to choose.
@heartsmyface Those are great picks!