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Complete your beauty traits for personalized recommendations
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Add your photos and get inspired by fellow beauty lovers
From makeovers to personalized skincare consultations
Get inspired, play with products & learn new skills
Exciting launches, parties & more
Explore what's hot in your store
Makeup Madness Challenge 2023
It’s March, and here in the BIC that can only mean one thing… 🥁… It’s time to celebrate the anniversary of one of our favorite activities: MAKEUP MADNESS! Yes, we’re bringing back this fan-favorite challenge for the third year in a row, where our beloved makeup categories go head-to-head in the ultimate showdown to earn the crown of Community Champion. 👑
This year, we’ve retired our previous winners – Mascara (2021) and Lipstick (2022) – and brought in a mix of some new and old categories to face off in some fierce competition. It’s up to YOU to vote on the winner … and share some tried-and-true beauty recs along the way (that’s what we’re really here for, after all).
Makeup Madness 2023 Champion: EYESHADOW!
Don’t know how to play? It’s easy! TO VOTE, hit the reply button below and tell us which category you’re voting for AND tag a product you love that represents the category you’re voting for during that week. For example, @GeorginaBT loves a tingly lip moment, so she might reply with “Lip Plumper! My new fave is Fenty Beauty by Rihanna Gloss Bomb Heat Universal Lip Luminizer + Plumper Hot Chocolit."
Let the games begin! Each new round of voting starts Fridays, and ends the following Thursday at 2pm PT:
Hit “Reply” below and vote for your favorite product in this week’s round, use the “#” sign to tag a specific one you love, then check back for the results and the next round of voting!
UPDATE 4/21/23: Thank you to everyone who voted for their beauty faves in Makeup Madness 2023! This year's champion is EYESHADOW! Knowing how much the BIC loves dazzling eye palettes, it's hard to deny eyeshadow's place as this year's champ! Here were Community members' top-tagged eyeshadows from your votes throughout the challenge:
Also, just for fun, let's take a look at the top-tagged product from all the Makeup Madness categories this year! Check out your faves:
Thanks for playing!
@TeamBIC I'm team eyeshadow. I really enjoy using Natasha Denona Glam Eyeshadow Palette . It's so easy to apply and blend. It looks like I know what I'm doing and takes minimal effort. I'm all about easy and simple application these days.
ROUND 7 - Face Primer vs Eyeshadow
Even though my allergies have kept me from reaching for eyeshadows as often as I have been, I'm Team Eyeshadow for this final round. I've been plugging away on the Natasha Denona Biba Eyeshadow Palette for the Pan It! - 2023 Challenge, and have some well loved shadows from that palette, but my favorite eyeshadow (for the past few years actually) has been Natasha Denona Glam Eyeshadow Palette 💖
Another great year of Makeup Madness @TeamBIC! Looking forward to hearing about this year's champ and the most well loved products from all the categories in this year's bracket!
It's shadow for me!! I've been using Dior BACKSTAGE Glow Face Palette on my eyes lately ✨
@GeorginaBT I have that! I feel like I haven't gotten much use out of it. Will use it today as a multitasker. Thanks for the inspo.
Eyeshadow for this round!!
Anastasia Beverly Hills Modern Renaissance Eye Shadow Palette Natasha Denona Sunset Eyeshadow Palette Full Size Sunset Eyeshadow Palette are two others I love
I love the colours in that Anastasia palette @lmaster
@JoSometimes I'm also impressed with how well the formula has aged on my palette
Eyeshadow is the easy choice for me, even though I don't wear it (or face primer) daily.
Let's see, what haven't I tagged yet in this thread... how about some cream, liquid, and potted eyeshadows? Smashbox Always On Cream Shadow , Hourglass Scattered Light Glitter Eye Shadow Blaze (and other shades), SEPHORA COLLECTION Charged Up Liquid Eyeshadow , and possibly my favorite multi-use item, Danessa Myricks Beauty Colorfix Eye, Cheek & Lip Cream Pigment Jewelz (and other shades).
Eyeshadow for me as well! Just picked this little PMG baby up and it’s so wearable! Also love to use cream sticks on their own or as a shadow base.
PAT McGRATH LABS Mini Eye Shadow Palette: Sublime Smoke
Bobbi Brown Dual-Ended Long-Wear Waterproof Cream Eyeshadow Stick Pink Steel/Bark
Eyeshadow!! 💖 🌈
Primer is excellent and does wonderful things for my pores, and the longevity of my makeup but having fun with eyeshadow is something I look forward to and is endless fun and creativity 🥰
Morphe Fairy Tale Palette
Urban Decay Naked Wild West Eyeshadow Palette
Natasha Denona Retro Eyeshadow Palette
MAKEUP BY MARIO Master Metals® Eyeshadow Palette 5 x 0.05 oz/ 1.5 g
Danessa Myricks Beauty Mini Lightwork Vol. III The Experience Eye & Face Palette
Eyeshadow
eyeshadow! eyeshadow are one of those products that everyone at least will get once in their lifetime. Eyeshadow is iconic, to be honest, It can be used as blush, brow filler, and even lipstick! I'm currently loving the Dior BACKSTAGE Eyeshadow Palette , as well as the HUDA BEAUTY Nude Obsessions Eyeshadow Palette Nude Light ! 😀
Nice palette picks @alerum, and well said! 😀
Eyeshadow
If I have to choose then I would choose Eyeshadow. There are many that I would recommend,Natasha Glam Palette or Make up by Mario master mattes.
Natasha Denona Glam Eyeshadow Palette
MAKEUP BY MARIO Master Mattes™ Eyeshadow Palette 12 x 0.03 oz/ 1 g
@lubmaz, those are good choices, especially for someone just getting back into makeup.
I am going to switch things up and vote for primer. I mentioned in the shopping advice haul that before purchasing anything to check your stashes because I found an unopened Charlotte Tilbury Invisible UV Flawless Primer SPF 50 1.0 oz / 30ml . I realize that it is pricey but this is a two in one product. Traffic was building on my way to work so I skipped eyeshadow today. I only tightlined my upper eyelid. I just removed my makeup and I was shocked how good my skin looked. There was minimal creasing and I actually liked how my eyes looked with only primer and mascara.
Believe me I really like eyeshadow but sometimes I just like a nice natural look.
Eyeshadow. I am still experimenting and learning how to apply it. Lots to learn and it is really transformative.
So far I am enjoying Natasha Denona Retro Glam Eyeshadow Palette and GXVE BY GWEN STEFANI Eye See in Color Clean Multidimensional Eyeshadow Palette Simple Kind Of Life
EYESHADOW! PAT McGRATH LABS Mothership VI Eyeshadow Palette - Midnight Sun an honorable mention: PAT McGRATH LABS Mothership VIII Artistry Eyeshadow Palette - Divine Rose II Collection 10 x 0.047 o...
All Motherships are so gorgeous, aren’t they @mintkandi? 😍