Sephora

veronika23 · ‎12-09-2020

~ Updated Dec 23rd 2020 ~

A place to talk about beauty news... anything that doesn't have a specific thread. For upcoming releases, product updates and brand threads see the links below.

Thanks to everyone who contributes to this thread!

UPCOMING RELEASES

2021 RELEASES THREAD

https://community.sephora.com/t5/Beauty-Confidential/2021-PRODUCT-RELEASES-THREAD/m-p/5692691

FALL-WINTER & HOLIDAY RELEASES

https://community.sephora.com/t5/Beauty-Confidential/FALL-WINTER-amp-HOLIDAY-2020-RELEASES/m-p/55432...

FOUND IN THE WILD THREAD

(links to new products for purchase at Sephora)

https://community.sephora.com/t5/Trending-Now/FOUND-IN-THE-WILD-THREAD/m-p/5157361

CANADIAN PRODUCT THREAD

(links to new products for purchase at Sephora)

https://community.sephora.com/t5/Oh-Canada/What-s-New-On-The-Site-Today-Canada/td-p/2164948

BRAND THREADS

Spoiler

ABHhttps://community.sephora.com/t5/Brand-Loyal/The-Anastasia-Beverly-Hills-Thread/td-p/2516061BECCAhttps://community.sephora.com/t5/Brand-Loyal/%EF%B8%8FBecca-thread/m-p/2431704BENEFIThttps://community.sephora.com/t5/Brand-Loyal/The-Benefit-thread/m-p/2933351BESAMEhttps://community.sephora.com/t5/Brand-Loyal/The-Besame-Cosmetics-Thread/m-p/3316483BIOTHERMhttps://community.sephora.com/t5/Brand-Loyal/The-Biotherm-Thread/m-p/2439346BITEhttps://community.sephora.com/t5/Brand-Loyal/Upcoming-BITE-Beauty-Releases/m-p/2025165BOBBI BROWNhttps://community.sephora.com/t5/Brand-Loyal/Bobbi-Brown-Thread/td-p/2562428BURBERRYhttps://community.sephora.com/t5/Brand-Loyal/Burberry-Beauty-Updates/td-p/1983178CHANELhttps://community.sephora.com/t5/Brand-Loyal/Chanel-Updates/m-p/1940873CHARLOTTE TILBURYhttps://community.sephora.com/t5/Brand-Loyal/Let-s-talk-about-Charlotte-Tilbury/td-p/2005225CIATE LONDONhttps://community.sephora.com/t5/Makeup-Is-Life/All-about-Ciate-London/td-p/2464559COLOURPOPhttps://community.sephora.com/t5/Brand-Loyal/Any-ColourPop-Fans-Here/td-p/2156337COVER FXhttps://community.sephora.com/t5/Brand-Loyal/Cover-Fx-Love/m-p/2675382DECIEMhttps://community.sephora.com/t5/Brand-Loyal/THE-DECIEM-THREAD/m-p/2729996DIORhttps://community.sephora.com/t5/Brand-Loyal/All-Things-Dior/m-p/2545923DIPTYQUEhttps://community.sephora.com/t5/Brand-Loyal/Discussion-for-the-Diptyque-Crowd-please-join/td-p/2341...ESTEE LAUDERhttps://community.sephora.com/t5/Brand-Loyal/Estee-Lauder-Thread-New-Releases/td-p/2552834FARMACYhttps://community.sephora.com/t5/Brand-Loyal/New-brand-Farmacy-feedback-and-discussion/td-p/2153377FENTY BEAUTYhttps://community.sephora.com/t5/Brand-Loyal/THE-FENTY-BEAUTY-THREAD/m-p/2877198GIORGIO ARMANIhttp://community.sephora.com/t5/Makeup/Do-we-seriously-not-have-a-thread-dedicated-to-all-things/m-p...GIVENCHYhttp://community.sephora.com/t5/Beauty-Confessions/The-GIVENCHY-Thread/td-p/2565876GUERLAINhttp://community.sephora.com/t5/Beauty-Insider/For-the-love-of-all-things-Guerlain/td-p/2180749HOURGLASShttp://community.sephora.com/t5/Products/HOURGLASS-THREAD/m-p/2419091HUDA BEAUTYhttp://community.sephora.com/t5/Makeup/The-HUDA-BEAUTY-Thread/td-p/2729529INDIE BRANDShttp://community.sephora.com/t5/Makeup/Indie-brands-and-other-not-so-talked-about-makeup-brands/td-p...IT COSMETICShttp://community.sephora.com/t5/Makeup/IT-Cosmetics-Thread/td-p/2468298JO MALONEhttps://community.sephora.com/t5/Brand-Loyal/Jo-Malone-Thread-Share-the-News-and-Love/m-p/2609140KAT VON Dhttp://community.sephora.com/t5/Makeup/THE-KVD-THREAD/m-p/2544212KEVYN AUCOINhttp://community.sephora.com/t5/Makeup/Kevyn-Aucoin-Thread/td-p/2437161KIKOhttp://community.sephora.com/t5/Makeup/Let-s-Talk-About-Kiko/td-p/2341265LANCOMEhttps://community.sephora.com/t5/Brand-Loyal/The-Lancome-Thread/m-p/2861748LAURA MERCIERhttp://community.sephora.com/t5/Makeup/Laura-Mercier-Thread/td-p/2562421LIPSTICK QUEENhttps://community.sephora.com/t5/Brand-Loyal/Lipstick-Queen-Thread/m-p/2737940LUSHhttps://community.sephora.com/t5/Brand-Loyal/THE-LUSH-THREAD/m-p/3131963MAChttp://community.sephora.com/t5/Makeup/MAC-Love-and-Releases-Thread/td-p/2109065MAKE UP FOR EVERhttp://community.sephora.com/t5/Makeup/The-MUFE-Make-Up-For-Ever-Thread/td-p/2406781MARC JACOBShttp://community.sephora.com/t5/Makeup/Marc-Jacobs-Beauty-News-amp-Discussion/m-p/2301944MILK MAKEUPhttps://community.sephora.com/t5/Brand-Loyal/Milk-Makeup-Thread/m-p/2848850MISCELLANEOUS JAPANESE BEAUTY BRANDShttps://community.sephora.com/t5/Makeup-Is-Life/MISCELLANEOUS-JAPANESE-BEAUTY-BRANDS-THREAD-NEWS-amp...#M35047NARShttp://community.sephora.com/t5/Makeup/Let-s-Talk-About-NARS/td-p/2099708NATASHA DENONAhttp://community.sephora.com/t5/Makeup/Natasha-Denona/td-p/2090656NUDEhttp://community.sephora.com/t5/Skincare-Stories/NUDE-Skincare-Thread/td-p/2507094NUDESTIXhttps://community.sephora.com/t5/Brand-Loyal/Let-s-Get-Nudestix/m-p/3061231PAT McGRATHhttp://community.sephora.com/t5/Makeup/PAT-McGRATH-LABS/td-p/2418816RITUEL DE FILLEhttp://community.sephora.com/t5/Makeup/Does-anyone-have-experience-with-Rituel-de-Fille/td-p/2059082SEPHORA COLLECTIONhttp://community.sephora.com/t5/Makeup/Sephora-collection-New-Releases-and-Discussion-thread/td-p/27...SHISEIDOhttps://community.sephora.com/t5/Makeup-Is-Life/THE-SHISEIDO-THREAD-NEWS-amp-DISCUSSION/m-p/4105635#...SMASHBOXhttps://community.sephora.com/t5/Brand-Loyal/Smashbox-Discussion-Thread/m-p/2913519#M52686STILAhttps://community.sephora.com/t5/Brand-Loyal/Stila-Cosmetics-New-Releases-2017/m-p/2709226STORYBOOK COSMETICShttp://community.sephora.com/t5/Makeup/Storybook-Cosmetics-Thread/td-p/2717768SUQQUhttps://community.sephora.com/t5/Makeup-Is-Life/THE-SUQQU-THREAD-NEWS-amp-DISCUSSION/m-p/4105770SURRATThttp://community.sephora.com/t5/Makeup/Let-s-talk-about-Surratt/td-p/2455924TARTEhttp://community.sephora.com/t5/Makeup/THE-TARTE-THREAD/td-p/2419298TATCHAhttps://community.sephora.com/t5/Brand-Loyal/The-Tatcha-Beauty-Thread/m-p/3388968TOM FORDhttp://community.sephora.com/t5/Makeup/Tom-Ford-Updates/td-p/1903440TOO FACEDhttp://community.sephora.com/t5/Makeup/Too-Faced-New-Releases-2016/td-p/2500873URBAN DECAYhttp://community.sephora.com/t5/Makeup/Urban-Decay-Thread/td-p/2147187VISEARThttp://community.sephora.com/t5/Makeup/THE-VISEART-THREAD/m-p/2396215YSLhttp://community.sephora.com/t5/Makeup/YSL-Love-Updates/td-p/2430645

Old Beauty News Thread

Spoiler

https://community.sephora.com/t5/Trending-Now/BEAUTY-NEWS/m-p/2471889

greeneyedgirl107 · ‎05-16-2022

@Sunnysmom I'm eager to learn what you find, and to hear what other BICers think. I'm sure it's a combination of things.

I do think it's worth noting that their reformulations so as to become vegan didn't go over well. I wonder if it will be a cautionary tale about the whole clean, vegan, etc beauty movement.

missjeanie · ‎05-16-2022

@greeneyedgirl107 @Sunnysmom I read about this yesterday and went to their site to see if I wanted to pick anything up.... turns out any of their products that were favourites have been out of stock (discontinued) several years ago. I have to think that their discontinuing so many of their hero products then re launching their new vegan status right at the beginning of the pandemic was a combo of bad timing and messing around with their hero products. I get that brands want to be clean/vegan/eco friendly etc etc... but at the cost of alienating your cult following products, then 'replacing' them with lesser alternatives? Bad business in my opinion. Would have been better off to move towards vegan by introducing new products as vegan or by pledging xyz to animal welfare and so on. I will forever miss their lip mask and will treasure my 'Hall of Famer' lipstick.

greeneyedgirl107 · ‎05-17-2022

@missjeanie Right on about their bad business moves!

Sunnysmom · ‎05-16-2022

Totally agree @missjeanie @greeneyedgirl107 . The whole vegan/clean concept seems so tricky and difficult to pull off doesn’t it. I’m going to cherish my oldie fav lips too. And the lip mask. Ah so sad…😔. I really wish Sephora could have pulled it off to resurrect the line. I have a lab super close so I may have to go give it some love. The last ones I got were the old formula and not vegan so I grabbed them!

missjeanie · ‎05-16-2022

@Sunnysmom If you go, please do report back on the experience! I've heard that the lip labs never went vegan and they still had the amuse bouche formula available!

Sunnysmom · ‎05-16-2022

Def will @missjeanie ! I have been a few times and it was really fun. That’s interesting if they still have AB formula! I was told they were changing over but that was some months ago so maybe that info wasn’t correct. I’ll ask my contact there I think and let you know. I’ll be curious where they do add more stores as they closed the LA location but kept the other one closer to me. Maybe there’ll be a new better strategy as they did say on their post that more stores would be on the way 😊. She also told me I could order in stock shades without going in and they’d just send to me so that’s worth a shot too for anyone!

missjeanie · ‎05-17-2022

@Sunnysmom Yes, please do tell us!! I've only heard anything through the grapevine. It's nice that they can do orders like that as well. I'm very curious on the lip lab expansions.

Sunnysmom · ‎05-17-2022

I def will @missjeanie ! 🥰

makeitup305 · ‎05-16-2022

@missjeanie I agree. The reformulations of the Agave lip mask and discontinuing/switching up so many products at once definitely alienated their consumer base. From their reformulations I only picked up a mini duo of the lip mask and didn't love it and nothing else really ever appealed. I'm glad their lab is still going to be in business, though. I would love to visit a make a custom lipstick one day.

missjeanie · ‎05-16-2022

@makeitup305 Agreed on the Lip Lab. I'd love to see them expand. It's a unique experience and knowing they still have the formula out there in a bespoke fashion feels so very much more like their original branding and up my alley. Now I just need to get to traveling more. Maybe a Lip Lab tour round the continent? lol

MvLL · ‎05-17-2022

Bite Lip Lab tour: brill idea, @missjeanie ! Immediately visualize an AirStream kitted-out. Oh if only!

missjeanie · ‎05-17-2022

I love where this is headed @MvLL !

makeitup305 · ‎05-16-2022

@missjeanie I know a couple of BICers went and had a good experience. I think there's definitely a market for that and maybe after the brand closes they'll focus on expanding the stores.

SportyGirly125 · ‎05-16-2022

@makeitup305 @missjeanie I have pics and some video up of when I went in 2020 with my bestie on my IG. It’s pricey even with a discount but worth it for just the experience. I’m usually near the lib lab a couple times a week.

missjeanie · ‎05-17-2022

@SportyGirly125 I think it would be worth it for the experience. I'll get it to fit in with a vacation/work someday!

SportyGirly125 · ‎05-17-2022

@missjeanie

missjeanie · ‎05-17-2022

@MvLL @Sunnysmom @SportyGirly125 The more I think of it, the more I might want to do a mini bucket list of sorts and try to get to all the lip labs, creating and naming the lipstick for each city. Hm... Beauty Bucket List... May be onto an idea here.

Sunnysmom · ‎05-17-2022

Love that idea and it’s def a fun experience @missjeanie . They also offer specials periodically to help offset the pain. 😆

SportyGirly125 · ‎05-17-2022

@missjeanie @That’s a pricey bucket list. Sometimes you got to YOLO it.

missjeanie · ‎05-17-2022

@SportyGirly125 lol spread it out over a chunk of time maybe.

ZombieMetroAnt · ‎05-06-2022

Jerrod Blandino, Jeremy Johnson Depart Too Faced

Spoiler

The founders of Too Faced are leaving the brand.

Jerrod Blandino and Jeremy Johnson, the duo behind the high-wattage makeup brand, which was founded in 1998 and acquired by the Estée Lauder Cos. Inc. in 2016, are departing to pursue other entrepreneurial endeavors, effective July 1.

Taking the helm will be Tara Simon, who joined the brand in 2020 as senior vice president and general manager. She is being elevated to the role of global brand president.

“Jeremy and I have known Tara for over 15 years, from her days at Sephora and Ulta to her current role at Too Faced. We want to congratulate her on her well-deserved promotion to global brand president. She has always had a uniquely Too Faced sparkle, positive outlook, business savvy, as well as strong and dynamic leadership skills,” Blandino said via email.

Simon, who came to the brand after time as the senior vice president of merchandising at Ulta Beauty, said the brand’s performance was strong. According to recent data from the NPD Group, Too Faced is the seventh largest prestige makeup brand in the U.S. Simon said Better Than Sex Mascara and Lip Injection Lip Gloss are the top performers in their categories, and it’s off of that success she hopes to build the brand’s next chapter.

“We have these three subcategories that really drive our business and they are helping us to deliver very strong growth,” she told WWD. “We’re continuing to lead with the strength of those hero skus, and build off of them. Our consumers will see more products in those categories, and attached to those skus.”

That strategy is a hallmark of Lauder’s across its brands. As reported, hero products drive growth across the portfolio, and repeat purchases fall between 35 percent and 50 percent.

Too Faced is also looking to strengthen its presence in key markets abroad. “Globally, we’re working really hard internationally to drive business in markets that are very strong, such as the U.K. and Japan,” Simon said. “Of course, the European markets are being impacted, but we have tremendous business in Latin America. We have plenty of bright spots around the world.”

A few other category expansions are also on the docket. “We’re put together a long-term strategy we’re still executing to grow our consumer base and expand on hero skus,” Simon said. “We recently launched traditional lipsticks, for the first time in many years. That’s been incremental. We launched brow, which was also incremental for us. We’re doing a tremendous job of harnessing the power of our big heroes while sprinkling in cool, trendy products that will bring in a new consumer.”

Aside from growing the business, Simon also has the imperative of replicating Blandino’s creative prowess. “There’s nobody like Jerrod Blandino, and nobody can do everything that Jerrod can do in one person,” she said. “Jeremy found a way to operationalize and build every crazy idea that Jerrod had, starting with glitter eye shadow.

“I’m not filling their shoes,” Simon continued. “I’m just coming in with my four-inch pump. My shoes are just different.”

The founders of Too Faced are leaving the brand. Jerrod Blandino and Jeremy Johnson, the duo behind the high-wattage makeup brand, which was founded in 1998 and acquired by the Estée Lauder Cos. Inc. in 2016, are departing to pursue other entrepreneurial endeavors, effective July 1.Taking the helm will be Tara Simon, who joined the brand in 2020 as senior vice president and general manager. She is being elevated to the role of global brand president. “Jeremy and I have known Tara for over 15 years, from her days at Sephora and Ulta to her current role at Too Faced. We want to congratulate her on her well-deserved promotion to global brand president. She has always had a uniquely Too Faced sparkle, positive outlook, business savvy, as well as strong and dynamic leadership skills,” Blandino said via email. Simon, who came to the brand after time as the senior vice president of merchandising at Ulta Beauty, said the brand’s performance was strong. According to recent data from the NPD Group, Too Faced is the seventh largest prestige makeup brand in the U.S. Simon said Better Than Sex Mascara and Lip Injection Lip Gloss are the top performers in their categories, and it’s off of that success she hopes to build the brand’s next chapter. “We have these three subcategories that really drive our business and they are helping us to deliver very strong growth,” she told WWD. “We’re continuing to lead with the strength of those hero skus, and build off of them. Our consumers will see more products in those categories, and attached to those skus.” That strategy is a hallmark of Lauder’s across its brands. As reported, hero products drive growth across the portfolio, and repeat purchases fall between 35 percent and 50 percent. Too Faced is also looking to strengthen its presence in key markets abroad. “Globally, we’re working really hard internationally to drive business in markets that are very strong, such as the U.K. and Japan,” Simon said. “Of course, the European markets are being impacted, but we have tremendous business in Latin America. We have plenty of bright spots around the world.” A few other category expansions are also on the docket. “We’re put together a long-term strategy we’re still executing to grow our consumer base and expand on hero skus,” Simon said. “We recently launched traditional lipsticks, for the first time in many years. That’s been incremental. We launched brow, which was also incremental for us. We’re doing a tremendous job of harnessing the power of our big heroes while sprinkling in cool, trendy products that will bring in a new consumer.”Aside from growing the business, Simon also has the imperative of replicating Blandino’s creative prowess. “There’s nobody like Jerrod Blandino, and nobody can do everything that Jerrod can do in one person,” she said. “Jeremy found a way to operationalize and build every crazy idea that Jerrod had, starting with glitter eye shadow. “I’m not filling their shoes,” Simon continued. “I’m just coming in with my four-inch pump. My shoes are just different.”