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Pantone's 2019 Color of the Year - Living Coral

 

Share your love for everything coral and your awesome beauty finds!

 

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Updated at 5:56 a.m. ET

 

As December draws its darkest hours ever longer, inching moment by moment toward the shortest day of the year — in the northern hemisphere, at least — the Pantone Color Institute is striking a defiant tone. The global experts in hue have crowned "living coral" as their annual color of the year for 2019.

 

You can also call it by its official Pantone code, 16-1546 — though admittedly that doesn't have quite the same ring to it. It would also miss the point, in a way, since the institute selected the color for its "vibrant, yet mellow" life-affirming qualities — both our physical lives and those we lead online.

 

"Representing the fusion of modern life, PANTONE Living Coral is a nurturing color that appears in our natural surroundings and at the same time, displays a lively presence within social media," the institute explained in a release Wednesday.

 

Since naming cerulean blue the color of 2000, the Pantone Color Institute has been passing the crown to a new shade each year, basing its choice on trends observed in a wide variety of areas — including "entertainment industry and films in production, traveling art collections and new artists, fashion, all areas of design, popular travel destinations ..."

 

The list goes on.

 

Living coral is receiving the baton from a cousin on the color wheel, ultra violet — which, as NPR's Camila Domonoske pointed out last year, is not to be confused with invisible ultraviolet (note the lack of a space!) light. That deep purple earned the laurels for its "originality, ingenuity, and visionary thinking that points us towards the future."

 

As for living coral, the future may present a more complicated prospect.

 

When it comes to most headlines these days, the word "coral" doesn't often get the opportunity to be paired with "living." It's "dying" that gets that distinction more often than not, as report after report after report after report -- and so on — reveal the alarming extent to which human actions have played a role in bleaching and killing coral reefs around the world.

 

In this respect, a dark irony lurks in the fact that Pantone announced its honors for living coral on the same day climate scientists revealed that global carbon emissions are climbing, despite many countries' ambitious pledges to rein them in.

 

Pantone says it selected living coral partly as a way to remind people of "the desired, familiar, and energizing aspects of color found in nature."

 

"In its glorious, yet unfortunately more elusive, display beneath the sea, this vivifying and effervescent color mesmerizes the eye and mind," the institute says. "Lying at the center of our naturally vivid and chromatic ecosystem, PANTONE Living Coral is evocative of how coral reefs provide shelter to a diverse kaleidoscope of color."

 

And that kaleidoscope is to be found not just in the natural world but on our devices, making the color a perfect bridge for the modern world's complex dimensions, according to Pantone Executive Director Leatrice Eiseman.

 

"Color is an equalizing lens through which we experience our natural and digital realities, and this is particularly true for Living Coral," she said in a statement Wednesday. "With consumers craving human interaction and social connection, the humanizing and heartening qualities displayed by the convivial PANTONE Living Coral hit a responsive chord."

source: npr dot org

 

Re: Pantone's 2019 Color of the Year - Living Coral

Hi @veronika23,

 

Living Coral is so pretty! I can't wait to see how its incorporated within beauty. Butter London polishes are so stunning!

 

-Helen

Re: Pantone's 2019 Color of the Year - Living Coral

I can't wait to see what will come out too! @HelenBT

Re: Pantone's 2019 Color of the Year - Living Coral

Yesss something I can get behind! Although I was a big fan of last years Ultraviolet (made for some pretty beautiful nail colors). Now I feel less guilty about finally picking up the HUDA BEAUTY - Obsessions Eyeshadow Palette - Coralrecently 😉 

Re: Pantone's 2019 Color of the Year - Living Coral

@cianni  I almost bought it when it was on sale but talked myself out of it. Smiley Very Happy

Re: Pantone's 2019 Color of the Year - Living Coral

Nope, not my kinda hue. Totally clashes with my 'do! 

Re: Pantone's 2019 Color of the Year - Living Coral

@veronika23 I'd love to have a beautiful piece of coral jewelry.  I am always inspired by this one:

Image result for scarlett ohara necklace

Re: Pantone's 2019 Color of the Year - Living Coral

@greeneyedgirl107 What a beautiful piece. So timeless. Thanks for sharing.

 

Best,

Rebecca 

Re: Pantone's 2019 Color of the Year - Living Coral

Oh that's a nice vintage piece @greeneyedgirl107!

Re: Pantone's 2019 Color of the Year - Living Coral

This is such a pretty color! I miss the Pantone x Sephora Collection collabs. This would have been a good one! Even just a lipstick. 

Re: Pantone's 2019 Color of the Year - Living Coral

@Mcakes @veronika23 Yes! Those collabs were (mostly) great! I would love the coral as a shadow set, blush, and polish. And as brushes too. DEFINITELY not a nail ring... because nobody needed that. 

Re: Pantone's 2019 Color of the Year - Living Coral

Definitely with you on that... especially the shadow set! @NotCrocker

Re: Pantone's 2019 Color of the Year - Living Coral

I miss those collabs too @Mcakes! The first few ones were good! Although I still remember that nail ring that just wouldn't leave the site. Smiley Very Happy Smiley Very Happy Smiley Very Happy 

 

I wish I had purchased these brushes... still regret it. Smiley Sad

 

Image result for sephora + pantone brushes

 

 

Re: Pantone's 2019 Color of the Year - Living Coral

Oh yay! I am so excited for all the coral pretties, makeup and otherwise. Love this color!

Re: Pantone's 2019 Color of the Year - Living Coral

Butter London's Pantone collection - Nail polishes available now

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Re: Pantone's 2019 Color of the Year - Living Coral

@veronika23 LOVE this shade, especially on the nails. Smiley Happy

 

Best,

Rebecca 

Re: Pantone's 2019 Color of the Year - Living Coral

@RebeccaBTyes! Makes a nice pedi in the summer time. I especially love neon coral lipsticks! Smiley Happy

Re: Pantone's 2019 Color of the Year - Living Coral

Ooh what a pretty color!

RE: Pantone's 2019 Color of the Year - Living Coral

I love this color! I love the warmth, beauty & elegance of it.

Re: Pantone's 2019 Color of the Year - Living Coral

I AM SO HERE FOR THIS COLOR!! 

Re: Pantone's 2019 Color of the Year - Living Coral

@veronika23 I love this color!!!!

24 Replies
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