Stores & Services
Find a Sephora

Happening at Sephora

View all


From makeovers to personalized skincare consultations

Free Classes

Get inspired, play with products & learn new skills

Showing results for 
Search instead for 
Did you mean: 
Post in Savvy Shoppers

Ulta GWPs

This thread will be for Ulta GWPs only.  Share ulta promos here.  


Please do NOT post requests for the spreadsheet in this thread.  Please post requests for the Ulta GWP google spread sheet in this thread:


A list of in store coupons is here:


Let's keep this thread on topic!


Ulta points refresher (because yes, it is that complicated):



Item #1 - $53.50

Item #3 - $108.50 (and is eligible for a certain item/brand 5x multiplier)

* There is also a 5x all purchase multiplier and you are platinum so you get 1.25x

Total Spent - $162

Base Points Earned - 162

Platinum .25x Earned - 41 (162 * .25 = 40.5, and rounding up)

5x All Purchases Earned - 648 (it ends up being 4x because you don't count the base points)

5x Item/Brand Earned - 434

Total Points Earned - 1285


Links are not allowed.  In lieu of links, please read this:



Please add product id numbers and sku numbers so people can find items on ulta.  

Just to clarify, there is an item number that Ulta lists on the website, right under the picture of the item.


The product id is the number given to the item in the URL.  So Ulta's site follows this formula of having the url and then the very last part of the url is "productId=xlsImpprod" followed by an 8 digit number.  If you use that "productId" number you can get to the page of any item on ulta. 

It's not a search, but the direct url to the page. 

Click on any product, and then view the url in the address bar.  It will look like this: ulta's website (not using the actual domain because BT admins don't like that) /prep-prime-fix?productId=xlsImpprod15921204  Replace the 8 digit product id of the item you want to see with the id of the product you're looking for.


My very unofficial Ulta point multiplier to approximate percent discount chart:

(This is a number where I use the multiplier to divide by 2000 to see how many dollars I would have to spend in order to redeem a $125 reward.  E.g. 2000 points divided by 1 point multiplier means I have to spend $2000 to get the $125 reward.  Adding how much I had to spend ($2000) + the reward ($125), and then using the reward ($125) to divide the total purchase ($2125), I get a discount of approximately 6% based on the total purchase.  Note: the total purchase is based on the concept that you are spending just enough to reach the next $125 reward and combines the reward value with how much money you had to spend to get that reward.


Total Purchase21251725145811251014925792740696625596569525401392375367360347341336325320315


I bought the whole line, it was available in store near m...

I bought the whole line, it was available in store near my place. It only arrived two days ago. The packaging is cute.

Re: Ulta GWPs




Re: Ulta GWPs

Okay, I'm still trying to learn the Ulta strategy. Anyway, I noticed 350 w/ $40 (thru 9/28) on Sunday. Was this a targeted email or does it apply to anyone? Thanks!

Re: Ulta GWPs

Lucky! @ShortErica  I only get the lowest possible coupons which was the $5 off 10 and the 200 pts for Dam n mascara. Enjoy! 🙂

Re: Ulta GWPs

@Buootiful I didn't get the bonus point one. That's why I was asking if it was targeted since I saw it in the spreadsheet. I was hoping I just missed it in my email but it looks like they didn't target me. My first comment wasn't very clear.


You're doing better than me. I only got the $5 off of $10 and not the too faced offer. Not that I planned on buying mascara. Only one offer for me. 🤷

Re: Ulta GWPs

@ShortErica Targeted.  Some people received points offers, like yours, and some people received a coupon, in either $5 off $10 or $10 off $35 denominations.


I believe everyone received the bonus points for buying a certain type of too faced mascara, and everyone got 5x on their "selfie stars" selection.

Re: Ulta GWPs

Thanks @itscarin! I got a $5 off of $10.


I also received the 5x points but not the bonus points for buying too faced mascara.

Re: Ulta GWPs

New multiplier, and a new bonus points offer! 



Re: Ulta GWPs

I got two different codes for the $10 off $35 off promo. One in my e-mail and one on the app! I bet I am not the only one either. So you can enjoy the promo twice.


@Armychic84 @yuline @itscarin where are you finding the c...

@Armychic84 @yuline @itscarin where are you finding the coupon/code in the app? I keep seeing the $10 off $35 advertised in my email but the code doesn't work. An alternate code option would be super stellar!

Re: @Armychic84 @yuline @itscarin where are you finding the c...


Check your messages; that's where mine was!

Re: @Armychic84 @yuline @itscarin where are you finding the c...

No luck there this time. 😭 Figures when I actually need to run out and grab something. Thank you for the heads up @RGbrown and thank you for all of the deal updates!

Re: @Armychic84 @yuline @itscarin where are you finding the c...

@alexalicious  You weren’t kidding! I had a coupon in the app with a different code that worked yesterday when I tested it. I went to use it in store today and poof! The extra coupon had disappeared overnight from my app messages. I should have copied it. Guess Ulta caught on to us 😢 I ended up not buying the backup to my Tarte caramel apple shadow. Wasn’t a total wasted trip though. Discovered this new delicious ramen stand in the mall food court! All was not lost 😋

RE: Re: Ulta GWPs

YES! Was wishing I had a 2nd code🤪Great catch!!! ❤️

Re: RE: Re: Ulta GWPs

@yuline @ArmyChick84 LOL I don't know if I should be thanking you for that catch.  Does anyone have any $35 items they're looking at?

Re: RE: Re: Ulta GWPs

Oooh, the Mr right Powder brush feel so soft on the skin when putting powder too. and, I was thinking of getting the Full size and travel size of the Damn girl @itscarin 🙂

Re: Ulta GWPs

Product ID: =pimprod2009808






Re: Ulta GWPs

I've got a $10 off $35 purchase coupon burning a hole in my pocket and this GWP isn't it.  I'm going to wait for the $125 buyin gwp on Friday.  If it's any good, Ulta may be able to get me to part with some points.

Re: Ulta GWPs

I feel the same way @itscarin . When Tarte direct had their sale last month, they offered a 3 piece gift with a $60.00 purchase which included the Stay Spray. I am very pleased with it, so that may be one of my purchases.

Ulta GWPs

Just added Clinique deals, should stack with gwps & 5x Clinique multiplier if you have that. Several additional Clinique items are 25%, mostly fit line and men's items, now thru 9/19.

Ulta GWPs

Heads up TF lovers: a bunch of the Tutti Frutti collection is 40% It's on select colors and products and the $10 off coupons stack on that along with that super cute TF gwp. I absolutely love the apricot blush included in that, which is almost a 1/2 size. And the buxom gift is still up if you are catching this after midnight.

4 Replies