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Ulta GWPs

This thread will be for Ulta GWPs only.  Share ulta promos here.  


Please do NOT post requests for the spreadsheet in this thread.  Please post requests for the Ulta GWP google spread sheet in this thread:


A list of in store coupons is here:


Let's keep this thread on topic!


Ulta points refresher (because yes, it is that complicated):



Item #1 - $53.50

Item #3 - $108.50 (and is eligible for a certain item/brand 5x multiplier)

* There is also a 5x all purchase multiplier and you are platinum so you get 1.25x

Total Spent - $162

Base Points Earned - 162

Platinum .25x Earned - 41 (162 * .25 = 40.5, and rounding up)

5x All Purchases Earned - 648 (it ends up being 4x because you don't count the base points)

5x Item/Brand Earned - 434

Total Points Earned - 1285


Links are not allowed.  In lieu of links, please read this:



Please add product id numbers and sku numbers so people can find items on ulta.  

Just to clarify, there is an item number that Ulta lists on the website, right under the picture of the item.


The product id is the number given to the item in the URL.  So Ulta's site follows this formula of having the url and then the very last part of the url is "productId=xlsImpprod" followed by an 8 digit number.  If you use that "productId" number you can get to the page of any item on ulta. 

It's not a search, but the direct url to the page. 

Click on any product, and then view the url in the address bar.  It will look like this: ulta's website (not using the actual domain because BT admins don't like that) /prep-prime-fix?productId=xlsImpprod15921204  Replace the 8 digit product id of the item you want to see with the id of the product you're looking for.


My very unofficial Ulta point multiplier to approximate percent discount chart:

(This is a number where I use the multiplier to divide by 2000 to see how many dollars I would have to spend in order to redeem a $125 reward.  E.g. 2000 points divided by 1 point multiplier means I have to spend $2000 to get the $125 reward.  Adding how much I had to spend ($2000) + the reward ($125), and then using the reward ($125) to divide the total purchase ($2125), I get a discount of approximately 6% based on the total purchase.  Note: the total purchase is based on the concept that you are spending just enough to reach the next $125 reward and combines the reward value with how much money you had to spend to get that reward.


Total Purchase21251725145811251014925792740696625596569525401392375367360347341336325320315


Sometimes it takes a little while to show up, that's fair...

Sometimes it takes a little while to show up, that's fairly normal in my experience.

Re: Ulta GWPs

Ladies and gentlemen, start your engines! 

I haven't fully digested the selection yet, but it's quite impressive at first glance 😍


Diamond gift pimprod2008846






Re: Ulta GWPs

@RGbrown You can tell that Ulta's really trying to compete with Sephora, lol.

Re: Ulta GWPs


I see it a little differently. Ulta has always been the place for deals, where Sephora has always been the "fancy" place to shop. Even though they are considered "competitors" in the beauty industry, they served two distinct groups of shoppers and there wasn't much overlap between them. Ulta is now stepping up the deals even further, *and* bringing in some of the prestige brands that used to be Sephora's claim to fame...I don't see that as "trying to compete" so much as trying to knock Sephora out of the market completely in their quest for world domination 😆😆😆

Re: Ulta GWPs

@RGbrown Lol, so true!

Re: Ulta GWPs

This is a great GWP for $25, and surprisingly I behaved myself when I placed my order. Only picked up restock items (i.e. cotton rounds, makeup remover etc) - you just can't beat 10X points.

RE: Re: Ulta GWPs

@RGbrown I just bought on impulse to get this. Not bad for $25 gwp

Re: Ulta GWPs

Where do you find the list of things included in the 10X points?  I’m not seeing anything on their site or app. 

Re: Ulta GWPs


The link is included in the verbiage of the multiplier. 

Re: Ulta GWPs

Oh, ok!  Thank you! 😊

Re: Ulta GWPs

10X points aren’t active for me yet, are they working for anyone?

Re: Ulta GWPs

They are not working for me.  Are you in the west coast? 

Re: Ulta GWPs

No, Mountain Time Zone. 

Re: Ulta GWPs


Re: Ulta GWPs

Nope, but lived there a good while

Re: Ulta GWPs

It is a beautiful place.

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Oh wow, there’s a LOT of brands included this year. I’m tweaking my cart right now to get the most points I can!

Re: Ulta GWPs

@Danzie89 If only we liked the fragrance of the month.  It would be amazing to get 15x points on something!

Re: Ulta GWPs

Yeah,  not super thrilled about the fragrance bonus multiplier.

Tom Ford, Kate Somerville are all included in the 10x !!

Tom Ford, Kate Somerville are all included in the 10x !!

Re: Ulta GWPs

There's a new brand up tonight! 



Kinda excited to pick up one or two of these at some point, even though it's more than I like to spend on a candle when I can get BBW under $10 multiple times a year. But I'd love to compare the two...I recognize the Slatkin name in the description from some of the BBW scents ❤️

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