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Ulta GWPs

This thread will be for Ulta GWPs only.  Share ulta promos here.  


Please do NOT post requests for the spreadsheet in this thread.  Please post requests for the Ulta GWP google spread sheet in this thread:


Let's keep this thread on topic!



Ulta points refresher (because yes, it is that complicated):

Item #1 - $53.50

Item #3 - $108.50 (and is eligible for a certain item/brand 5x multiplier)

* There is also a 5x all purchase multiplier and you are platinum so you get 1.25x

Total Spent - $162

Base Points Earned - 162

Platinum .25x Earned - 41 (162 * .25 = 40.5, and rounding up)

5x All Purchases Earned - 648 (it ends up being 4x because you don't count the base points)

5x Item/Brand Earned - 434

Total Points Earned - 1285




Since a lot of information is being removed from this thread, try to help each other out and add product id numbers and sku numbers so people can find items on ulta.  

Just to clarify, there is an item number that Ulta lists on the website, right under the picture of the item.


The product id is the number given to the item in the URL.  So Ulta's site follows this formula of having the url and then the very last part of the url is "productId=xlsImpprod" followed by an 8 digit number.  If you use that "productId" number you can get to the page of any item on ulta.  It's not a search, but the direct url to the page.  Click on any product, and then view the url in the address bar.  It will look like this: ulta's website (not using the actual domain because BT admins don't like that) /ulta/browse/productDetail.jsp?productId=xlsImpprod12345678.  Replace the 8 digit product id of the item you want to see with the sample id.


Images of Ulta GWP coupons available here:


My very unofficial Ulta point multiplier to approximate percent discount chart:

(This is a number where I use the multiplier to divide by 2000 to see how many dollars I would have to spend in order to redeem a $125 reward.  E.g. 2000 points divided by 1 point multiplier means I have to spend $2000 to get the $125 reward.  Adding how much I had to spend ($2000) + the reward ($125), and then using the reward ($125) to divide the total purchase ($2125), I get a discount of approximately 6% based on the total purchase.  Note: the total purchase is based on the concept that you are spending just enough to reach the next $125 reward and combines the reward value with how much money you had to spend to get that reward.


Total Purchase21251725145811251014925792740696625596569525401392375367360347341336325320315

Re: Ulta GWPs

Not showing under the gwp area, but working:

Product ID 14521435





Re: Ulta GWPs

Thanks for sharing! Is there a product ID number, or does it show up in your basket automatically?

Re: Ulta GWPs


Product ID xlsimpprod14521435 Looks like you have to add to your's not automatic.



The item number in the pic is unfortunately not the same as a Product ID...Product ID's are only found in the URL of an item, not in the pic or description. 

Re: Ulta GWPs

@RGbrown Temporarily forgot that, thanks. I do have it. Product ID 14521435

Re: Ulta GWPs

@quetzalina Product ID in picture, the 23 number (edit: see above)

It's not automatic, tested both ways.

Re: Ulta GWPs

@TrysBeautyItems @RGbrown. Thank you kindly Smiley Happy

Re: Ulta GWPs

Did anyone get a multiplier for 5x Services? I got a push notification through the app to activate it...but I don't have it. So weird...

Re: Ulta GWPs

It just showed up in the app. I guess they sent the push a day early. Yay- I definitely need a 💇🏻

Re: Ulta GWPs

No, but I hope I get it!  I have a facial next Saturday. 

@sephoraaddict918 Did your multiplier(s) show up? Like ot...

@sephoraaddict918 Did your multiplier(s) show up? Like others, mine just showed up last night. Also, if you or anyone else miss out on tomorrow's Diamond email, just message me & I'll email it. (Still can't screenshot here!)

Re: @sephoraaddict918 Did your multiplier(s) show up? Like ot...

Still no multipliers for me @NatureGirlSD, which makes me very doubtful that I will receive tomorrow's Perks email.

Why is Ulta treating me so badly when I give them all of my money?! giphy




Re: @sephoraaddict918 Did your multiplier(s) show up? Like ot...

@sephoraaddict918 That really sucks! At this point, I'd either write them on social media a lot or just spend a few minutes creating canned responses to send them *every single day* with subject headers like: Still not receiving emails, Still not receiving multipliers. Where are the samples? I'm a pest when it comes to poor customer service, so I'd be opening a ticket a day. :-P


One day if I jump ship, I'll post the full obnoxious email thread I had with them recently. In a nutshell, I first wrote CS to tell them the Leaders masks were no longer showing the sale price and I was anxious to get in a large purchase. CS wrote back to say the Leaders masks are not part of the sale event (yes, they are). I then basically told them to check their own website for confirmation before responding further. Their next email was an apology (I think) full of non sequiturs that was just funny/sad. I took it to their Instagram and the sale prices showed back up pretty quickly.

Re: @sephoraaddict918 Did your multiplier(s) show up? Like ot...

Alorica handles Ulta Customer Service.


Re: @sephoraaddict918 Did your multiplier(s) show up? Like ot...

@NatureGirlSD Their CS reps are not employed by Ulta, but are contracted by a third-party call center. You can through all that nonsense by calling Ulta Corporate (630) 410-4800 and asking to speak with someone on Ulta's Executive Escalation Team. 

Re: @sephoraaddict918 Did your multiplier(s) show up? Like ot...

Hahaha I LOVE your persistence @NatureGirlSD!! I think that will be me until I start getting those emails again. I will definitely be emailing them when I don't receive the Perks email, even when I don't want any of the items because it's about the principal!! 


I sent them a message on Facebook yesterday to let them know I am a Diamond member, AND I still wasn't getting emails after email and calling customer service multiple times. They messaged me back and said they were escalating the situation (heard that one before). Le sigh, the saga continues.

Re: @sephoraaddict918 Did your multiplier(s) show up? Like ot...

@sephoraaddict918 Be creative with those emails. LOL

You're absolutely right about the point being that you're not included in special promotions after spending a lot to receive them. I'm sure it'll all work out now that they're actually looking at your situation, but it's still just frustrating they didn't plan ahead for the sheer number of people wanting in on a rewards program that offers so much. @maxima said as much yesterday. 


Re: Ulta GWPs

Yes, I got the push too. But now I can’t find it 🤷🏻‍♀️

Re: Ulta GWPs

No 😐 but that would be cool for the $10 10 min facial!

Re: Ulta GWPs

January’s birthday gift





Re: Ulta GWPs

Today is Shape Tape day at Tarte direct and Ulta.  That means that Shape Tape is $22 instead of $27 at both places.

Tarte International Shape Tape Day!

Re: Ulta GWPs

The Hair Sampler that runs from Thursday, 1/17 - Saturday, 1/19 has updated. It is now free with a $50 hair purchase, not any $50 purchase.





Friday, 1/18 - Saturday, 1/26







No date on this one:






New brand:




Coming soon: