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Payments, contact info, addresses and password
View activity, savings and benefits
Redeem items, samples and more
View and track online orders
Reorder it from in-store and online purchases
View saved products
Recommendations from your store visits
Manage your services, classes and events
Complete your beauty traits for personalized recommendations
Payments, contact info, addresses and password
Ask questions, join challenges, and get recommendations from people like you
Discover topics tailored to your beauty interests
Add your photos and get inspired by fellow beauty lovers
From makeovers to personalized skincare consultations
Get inspired, play with products & learn new skills
Exciting launches, parties & more
Explore what's hot in your store
We’re kicking off March right by bringing back the BIC’s favorite beauty bracket challenge – Makeup Madness! 😉 For the fourth year in a row, we’re putting makeup-related categories to the test by asking Community members to pick their favorite between two every week. At the end of the bracket, we’ll know which makeup category will earn this year’s Community Champion crown. 👑
In past years, Mascara, Lipstick, and Eyeshadow have earned the honorable title of Makeup Madness winner. This year, we’re bringing eight fresh categories into the frenzy – we’ll reveal them slowly and keep a visual of the current bracket updated below!
To vote in Makeup Madness, hit the reply button below and tell us which category you’re voting for AND tag a product within that category that you love! For example, the sparkle and shine queen @AlexBT might respond with, “Lip oil! One of my favorites is DIOR Lip Glow Oil 20 Mahogany."
On your marks … get set … go! ✨ New voting rounds begin on Fridays, and end the following Thursday at 2pm Pacific Time:
Hit “Reply” below to vote for your personal pick in this week’s makeup category match up and tag your favorite by using the “#” symbol! Don’t forget to check back in for each week’s results and to participate in the next round of voting. 😊
UPDATE 4/19/24: Thanks to everyone who voted in this year's Makeup Madness Challenge! Our 2024 champion is none other than Cream Blush, and lots of you tagged your favorites in the replies. 🧡 In honor of our winning category, here are the five top-tagged cream blushes of Makeup Madness 2024.
And just for fun, here's a look at some of the top-tagged product from all the Makeup Madness categories this year!
Eyeshadow primer. Been using Too Faced Shadow Insurance 24-Hour Eyeshadow Primer 0.2 oz/ 5.7 g in the old squeeze tube. Need an upgrade!
Mine is in the old squeeze tube too, @greeneyedgirl107! I should buy a new one!
eyelash curler !!
Eyelash curler!
Eye lash curler!!!!!
Eye lash curler ! 👏
Eyelash curler
Eyelash curler 1,000%
Eyelash curler 100%!!!
Eyelash curler all the way!!
@TeamBIC I'll be going with eyelash curler this round! I might not have found the perfect eyeshadow primer for me yet (although I saw some pretty good suggestions below that I'll check out 😉), I know I need a good eyelash curler with me everyday to keep my lashes way up!! Your girl needs all the volume she can get! 😅
I've been using the ones from the following 2 brands throughout the years: SEPHORA COLLECTION Eyelash Curler and Shiseido Eyelash Curler
The best eyeshadow primer I've tried is Aqua Seal by Make Up Forever. I accidentally saw it at Sephora in Barcelona when we were traveling there with the fam. For my oily skin, it's perfect!
Eyelash curler all the way I can never find an eyeshadow that fits me
If you have oily skin, as I do, try this primer I posted above and eyeshadows by Urban Decay. You can find different shades, but I love their nude colors.
Love the pictures
OMG eyelash curler ALL THE WAY its the most age appropriate and useful makeup product EVERRRRRRR
Eyelash curler all the way!!
Yea eye lash curler
I would pick eyelash curler as I rarely use eyeshadow but I use my eyelash curler everyday!
While I use both primer and lash curlers, the lash curler I use most (every time I apply mascara). Shiseido Eyelash Curler
Eyelash curler