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Post in Beauty Confidential

fake products being sold at Sephora

A warning to others out there!


I purchased two naked2 palettes last week at the Pacific Centre location in Vancouver, BC that I was surprised to discover were fakes. As soon as I opened the package at home I noticed something was off. The mirror was wonky, the half baked was a completely different tone than the one I have in my naked 1. After comparing it with a friend's, it was 100% confirmed. The lettering on the front of mine is black vs the grey of the authentic one, and the pots are thinner. The palette feels much lighter and cheaper overall and a bunch of the colours and textures are slightly off. The brush also sucks! The package itself looked fine on the shelf and still came with the lip gloss.


I've always heard of fakes being sold online through 3rd party websites such as amazon and ebay but have never heard of a case of them being sold at an actual Sephora store. I just googled it and the general consensus seems to be that you're safe if you purchase directly from Sephora. This didn't turn out to be true in my case and as much as I love Sephora, I'm going to be weary from now on when I purchase products there and I'd advise others to inspect their products as well before buying.


I'll be making the trip to the store this weekend to show them and hopefully they will be able to make it right.  :/




Just got the 2nd palette I bought for my mom. Hers is definitely real and mine is definitely wrong.. I can't believe I didn't notice this at the store! But I just grabbed the two top palettes and went straight to the check-out.


The weight difference is from the mirror. The fake one is just a thin plastic reflector that is wonky but the other is a real mirror.


All the swatches are a little off but most noticeably Half Baked and Busted(which I was super excited about as it was my fav when I tried my friends. When I tried the fake one I was soo disappointed)


A rep from the Sephora location just called me and asked me to bring the palettes in and they will take care of it. It's not local to me so I can't just drive there but hopefully I can bring it in soon. Will keep everyone updated. Cheers.



Re: fake products being sold at Sephora

Is it just me, or am I the only one that likes the colors of the fake one better lol


I hope you get it taken care of either way! Fill us in on any updated Smiley Happy

Re: fake products being sold at Sephora

ha.. ya I like the half baked. But the textures aren't as good and neither is the lasting power. I was wondering why my makeup a few days ago didn't last the day. Smiley Tongue

Re: fake products being sold at Sephora

Hi ladies We are actually checking with Urban Decay to see if there has been a packaging change.

@Elisetrinh We have forwarded the pictures you posted and will update you once we hear back.

Re: fake products being sold at Sephora

it might have been a return.. but I thought sephora doesn't restock returns? Especially unsealed products like this.. that's kind of gross. I don't know how they wouldn't have noticed it was fake when they inspected it before restocking too.


on another note, I actually like that coppery half baked, lol. But who knows what kind of ingredients are in a boot legged product. I sure wouldn't feel safe putting it on my face again.


roxystar: that is a good suggestion. Actually I don't even live a long drive away.. I live a long drive away + a 40 min ferry ride that isn't cheap. I only go to sephora on my way to the airport in the city when I'm flying somewhere.

Re: fake products being sold at Sephora

I recommend you talk (private message a moderator) or call Sephora and tell them you would be happy to send them pictures. Mention to them that it is hard for you to return to the store you bought it at.


I would be upset if this happened to me. But I know that Sephora has good customer service and will make things right for you. 

Re: fake products being sold at Sephora

I just emailed the customer service rep that had been in touch with me and asked them if we can resolve through shipping. Thanks for the suggestion! It would be great to save me the trek to the city..d

Re: fake products being sold at Sephora

@Elisetrinh I just sent you a message.

Re: fake products being sold at Sephora

Not at all!  I just didn't want you ladies to think we weren't checking it out Smiley Happy

Re: fake products being sold at Sephora

There's a really good comparison at if you're worried about yours!  Also, keep in mind the redesign of the Naked 2 palette that the mod here mentioned - if yours seems slightly different, don't immediately panic and assume it's a fake!


And people do some really sketchy things.  I wouldn't even be surprised if someone managed to bring a fake into the store and switch it out for a genuine one - that would explain how a fake could be sold at Sephora and could be inside the genuine packaging.  That kind of theft and deception really shouldn't be leveraged against store associates - if you explain the problem to Sephora and they don't fix it, THAT'S when you can get righteously angry!


Good luck, and don't hesitate to contact sephora directly about this.  I'm sure they want to know if counterfeit products are being sold at their store (which is a big legal problem let alone a seriously unethical situation!)

Re: fake products being sold at Sephora

@Emmaclaire We have notified the merchants and they are currently investigating.

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