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Post in Beauty Confidential

Tarte sold out to a company that tests on animals...

This is their Facebook status: 

 

To all of our tartelettes: As you may have heard, tarte has recently been acquired by Japanese company KOSÉ. It’s truly been an amazing ride, from the little venture Maureen Kelly started in her bedroom 15 years ago to the global powerhouse we’re privileged to join. Our vision has always been to create beauty products that are ‘healthy treats for your skin,’ foster the highest level of customer service and give back to the community and the environment. By joining the KOSÉ family and adding to that rich portfolio, we can build on what we’ve already accomplished with powerful products and explore expanding the tarte brand in new and exciting countries. And rest assured, we are committed to remaining a cruelty-free brand and will not test on animals. Maureen will stay on as the CEO and looks forward to continuing a lasting relationship with our tartelettes.

xo, the tarte team!

 


While they claim they will remain cruelty free the new parent company KOSÉ DOES test on animals. 

So extremely disappointing that Maureen decided to become a big sellout like so many other brands that start out with good intentions but cave into the money. No ethics after all I guess. 

 

I can't post outside links but go ahead and google "KOSÉ animal testing" and see for yourself. Smiley Sad Smiley Sad Smiley Sad 

 

 

Re: Tarte sold out to a company that tests on animals...

I swear!  Like don't you make enough money?  This really upsets me!

Re: Tarte sold out to a company that tests on animals...

Something similar happened to Urban Decay when L'Oreal bought them.  However, apparently PETA was able to continue endorsing UD as being a cruelty-free company.  And if anyone knows about animal testing and cruelty-free organizations, it's them.


I would contact PETA for more information as to whether this would affect Tarte's cruelty-free status.

Re: Tarte sold out to a company that tests on animals...

PETA can be bought.

Re: Tarte sold out to a company that tests on animals...

PETA is also not a 100% reliable source. Their main mission is to end anything and everything having to do with agriculture and animals (even pets). I would contact Tarte directly instead of going through a 3rd party with alternative motives such as PETA.

Re: Tarte sold out to a company that tests on animals...

Agree,...mybeautybunny. And leapingbunny are more accurate.

Re: Tarte sold out to a company that tests on animals...

I could not think of anywhere else to refer the OP to, as I'm not well-versed in cruelty-free cosmetics.  I'm actually far from being a PETA fan, but that's a discussion for another day. 

 

I am hoping that others can share better recommendations of resources for OP to seek out about this.

Re: Tarte sold out to a company that tests on animals...

This is depressingSmiley Sad

Re: Tarte sold out to a company that tests on animals...

I'm so saddened by this. I can't even look at that picture without my stomach turning over. 

Re: Tarte sold out to a company that tests on animals...

Thanks for the info! The responses to that on Facebook are blowing up.

Re: Tarte sold out to a company that tests on animals...

How does a company committed to being cruelty free sell itself to a company that is not?  It's called prostitution. Does MK say to herself " I will do ANYTHING for a  price.  $$$  I will sell my principles, my ethics, my integrity. I guess they weren't  worth that much anyway."

 Even if they gave her a contract that states they will do everything to try to keep the brand cruelty free, doesn't it bother her that the parent company does not value this?  

  I don't condemn anyone for wanting to turn their hard work into a big payout but couldn't you have found a buyer that stood on common ground?  

 

 

 

 

 

 

 

 

 

Re: Tarte sold out to a company that tests on animals...

I agree with your sentiments for the most part, but this isn't prostitution.  It's morally deplorable and shows a serious lack of ethics (and dignity!) but it's not prostitution.  I'm sorry to sound so nit-picky, I just have a big problem with people who use terms that have specific, sexually violative definitions to describe other things.  Carry on, all!

Re: Tarte sold out to a company that tests on animals...

This is very upsetting news.  Thanks for sharing.

Re: Tarte sold out to a company that tests on animals...

ugh.  NOT cool, tarte!!!

Re: Tarte sold out to a company that tests on animals...

I am so torn!  This is extremely disappointing to hear but my personal stance on cruelty free is I will buy products from body shop, urban decay, hurts bees, etc because they are cruelty free even if their parent company is not.  This is just my personal feelings.

 

Still that is so not okay!  They were one of the best cruelty free brands, why go sell out to one that is not?  And if their products expand into China they will be off all cruelty free lists.

Re: Tarte sold out to a company that tests on animals...

I think supporting non-testing/cruelty-free subsidiaries of larger parent companies shows those parent companies that what we really want is bunny-safe beauty. Smiley Happy 

Re: Tarte sold out to a company that tests on animals...

Thanks ladymeag!  That is what I think, I refuse to buy L'Oreal but I love body shop and UD because they still like bunnies!

Re: Tarte sold out to a company that tests on animals...

If they liked bunnies that much they both wouldn't have sold out to companies who do test on them!

UD was my favorite brand ever-as soon as they sold out, I boycotted their line. I am doing the same with Tarte, who quickly became my new favorite after.

There are plenty of 100% cruelty free options, there is no need to give money to these cruel **bleep** in any way. I don't care how good  a product is, it's never good enough to destroy the lives of innocent animals.

Re: Tarte sold out to a company that tests on animals...

Sry, I don't see it that way.   And they don't see it that way.  They see the bottom line.  They have no idea why you buy Tarte,...for all they know your name could be Tarte and you like seeing your name on the packaging. 

Re: Tarte sold out to a company that tests on animals...

I think we can all appreciate everyone's right to make their own decision, and it is a personal choice, but unfortunately for many of us it is impossible not to realize that every dollar you spend on these subsidiaries goes to the parent company and thus to animal testing. Your money will go towards funding animal testing whether it is for the supposed 'cruelty-free' subsidiaries or for the parent company. Either way the bunnies being tested on do not see the difference and thus Tarte is no more bunny-safe than Kose or Estee Lauder.

Re: Tarte sold out to a company that tests on animals...

I found this helpful list on the site My Beauty Bunny!

 

List of Beauty Brands Selling in China (a country that REQUIRES animal testing)


American Beauty (EL)
Aramis (EL)
Aveda (EL) – according to Aveda, they are not in China, but maintain that they do follow laws that require animal testing
Avon
Bobbi Brown (EL)
Bumble and Bumble (EL)
Caudalie
Clinique (EL)
Coach (EL)
Darphin (EL)
Donna Karan (EL)
Ermenegildo Zegna (EL)
Estee Lauder (EL)
Flirt (EL)
GoodSkin Labs (EL)
Grassroots Research Labs (EL)
Jo Malone (EL)
Kiton (EL)
La Mer (EL)
Lab Series for Men (EL)
L’Occitane
MAC (EL)
Mary Kay
Michael Kors (EL)
Missoni (EL)
Ojon (EL)
Origins (EL)
Pangea Organics
Prescriptives (EL)
Revlon
Sean John (EL)
Smashbox (EL)
Tom Ford (EL)
Tommy Hilfiger (EL)
Urban Decay (Urban Decay has decided NOT to sell in China! Yay!)
Yves Rocher


EL = owned by Estee Lauder

Re: Tarte sold out to a company that tests on animals...

Wow... thank for you posting this list. I had no idea. :-/

Re: Tarte sold out to a company that tests on animals...

Thank you so much for posting this list

Re: Tarte sold out to a company that tests on animals...

Wow Estée lauder. I will be staying away. 

Re: Tarte sold out to a company that tests on animals...

Don't forget 100% pure Smiley Happy

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