topic Re: The SEPHORiA Diaries 2019 in Trending at Sephora

The SEPHORiA Diaries 2019

Mcakes — Mon, 15 Jul 2019 01:22:37 GMT

Sephoria 2018

Experiencing the first ever Sephoria event last year in Los Angeles with my BIC family was beyond magical Here's the link to some journal entries from last year:

https://community.sephora.com/t5/Trending-Now/The-SEPHORiA-Diaries/m-p/4243128#M63914

As soon as I found out that it would be happening again this year, I just knew I HAD to get my hands on some tickets 😄 I'll be going to Session 1 and 2 for a full day of beauty fun and will be posting my experience here in this thread. If you are coming to Sephoria, please feel free to share your experience here as well!

I'm looking forward to seeing how the event has evolved in this new venue, catching up with my friends and making some new ones

Re: The SEPHORiA Diaries 2019

yankeefaithful — Mon, 15 Jul 2019 01:33:11 GMT

@Mcakes Can't wait to hear about everything!! Sooo envious, but I live on east coast. Enjoy yourself!!😊

Re: The SEPHORiA Diaries 2019

Tamara76 — Mon, 15 Jul 2019 02:21:44 GMT

Yaaasssssss! I cannot wait to attend Sephoria with you and the BIC Fam again this year, @Mcakes ! And if yesterday's fabulous Sephoria Masterclass Tour event with Tatcha was any indication of how magical Sephoria 2019 will be, we are all in for a treat! ❤️ ❤️ ❤️

Re: The SEPHORiA Diaries 2019

Mcakes — Mon, 15 Jul 2019 02:54:55 GMT

Diary Entry No. 1: Sephoria Masterclass Tour w/ Vicky Tsai and Tatcha in Houston

It all started with the most exciting PM from Team BIC about an exclusive event that they would be having in the near future in my near vicinity...and I was immediately intrigued.

As it turns out it would be this: https://community.sephora.com/t5/Exclusive-Events/CLOSED-Attention-TEXAS-Community-Meetup-Coming-to-Houston/td-p/4790197

I have tried some Tatcha products here and there, but wasn't very invested in the brand. When I found out more details about this ultra secret event, I was excited to have the opportunity to hear directly from the founder herself and learn more about what made Tatcha so special. Team BIC was gracious enough to offer a spot for a plus one, and I asked one of my best friends to come with!

I knew one of my long standing BT-ff's would be coming too @Tamara76 and I was extra excited 😄

We got there the day of and were greeted by this! They literally rolled out the red carpet for us and dressed up the front doors

There was a line for check-in, but when they found out we were with the community they said we were all good and to enjoy 🙂

Passed hors d'oeuvres were being wafted through the reception hall, and not only were they picture perfect they were delicious!

There was also an open bar with alcoholic and non-alcoholic options:

Of course, there was also a beautiful SEPHORiA- esque photo op area that we all definitely put to good use!

@Tamara76

The whole BIC crew!

The one and only @JeffreyBD ❤️

Once the doors opened for the class, we were handed the most adorable makeup case swag bad (more on that later), and @CarolBT led us into the theatre and right to the front row 😮

We had a few minutes to settle in before the class started, just enough time for Tamara to take a quick picture for @heartsmyface proving I did in fact wear my boots 😄

All the BICers right up front!

Then Jeffrey came on stage and we knew it was about to start. Check him out in action:

Literally the cutest ever

He welcomed us and gave us an introduction to Houston hometown hero, Vicky Tsai! I had no idea that she was from Texas. The first of many things I'd learn about her and her brand that day!

When she came on stage I thought for sure it had to be a model there for some sort of demonstration. Nope! It was Vicky Tsai herself in the flesh. She is STUNNING y'all! Absolutely gorgeous. Her glowing skin was just mesmerizing and her warm personality filled the entire room. It wasn't one of those classes where the speaker is just talking into the room, Vicky was speaking to each and every one of us and was so engaging. I am her new fangirl.

She took us on her skincare journey with her from the beginning to give us an insight on her personal investment into finding solutions that work. While I will do a brief recount of her speech, I highly encourage you to read her book Pure Skin where she goes more in-depth. Vicky was struggling with acute dermatitis that wasn't receptive to the various treatments she tried. Through a layover from work trip overseas, she was introduced to blotting papers that helped her absorb facial oil without further irritating her skin. She became curious as to how the artisans knew the blotting papers would do this, and they told her that it was an old trick that the geishas have been using for centuries. They even encouraged her to meet with one of them to learn more, and she did.

Through her conversations with the Geisha and doing more research she was able to uncover centuries old techniques. There is a book from 1813 that she refers to a lot that details the process of beauty rituals which is still relevant today. Her company sources ingredients specifically from areas in Japan that are mentioned in this old book and brings them to the consumer through Tatcha.

Something that truly captured my attention was her holistic approach to beauty. It isn't about fighting your skin, it is about truly being in tune with your body and healing from the inside out. She said your skin is so important because it is the only thing standing in between your inner self and the outside world, protect it. SO powerful!

Vicky shared her 5 beauty rules:

1. Skin care is self care

2. Wash your face

3. If it burns, it's bad

4. Wear sunscreen

5.Listen to your skin. It's talking to you.

At the end of the class, she took some time to answer questions from the audience and I am so glad that someone asked about essence. It's always intrigued me but something I didn't think was necessary. Turns out Vicky didn't think it was necessary either! It wasn't until her lab handed her a sample of this liquid that she went home, tried, LOVED and asked him what it was that she found out it was essence. She explained that its purpose is to allow any thing that comes after it to be absorbed into the skin. She demonstrated this with paper:

Vicky also explained that the difference between toner (which is what I currently use) and essence is that most toners are alcohol based and work well as a secondary step in removing makeup. She then went on to say that if you use a good cleanser to begin with then you don't really need a toner...which...truth. If she could only keep ONE item in her entire line, she would pick the essence. Noted 😉

She ended her class by reminding us that each Tatcha purchase provides one day of school for a girl. Yes, tears were just puddling up in my eyes! All this was followed up with a photo opp with Vicky Tsai on stage. So this explains my face, sorry 😄 She even signed my book y'all! I am treasuring this keepsake forever

All in all I am now a complete Tatcha fan and I can not wait to incorporate more Tatcha into my beauty routine.

Thank you so much to @TeamBIC @CarolBT @KatieBT for allowing us this once in a lifetime opportunity It was incredible and a true VIP experience. I am now even more excited (how is that even possible?!?!?) for Sephoria now!

More details on the rest of the day in a later post, I'm afraid this is already too long!

Re: The SEPHORiA Diaries 2019

Mcakes — Mon, 15 Jul 2019 02:56:03 GMT

@yankeefaithful thank you so much I am really really really looking forward to it! I hope you can make it too

Re: The SEPHORiA Diaries 2019

Mcakes — Mon, 15 Jul 2019 02:57:57 GMT

@Tamara76 I am still reeling from the amazing day we had yesterday! It was SO good to see you and your mini again I'm counting down the days when we can all be together again!

Re: The SEPHORiA Diaries 2019

katkapivarci — Mon, 15 Jul 2019 04:19:54 GMT

@Mcakes Absolutely amazing!!! What a wonderful event!! Thank you for describing everything in such a great detail! I feel like I was there😊

I hope @TeamBIC will bring similar events to different cities *cough* MIAMI *cough* 😝

I can’t wait to read all about Sephoria.

Re: The SEPHORiA Diaries 2019

CookieGirl1 — Mon, 15 Jul 2019 04:53:37 GMT

Wow, thanks for all of the great pics and the details, @Mcakes! Sounds like such a fun event.

Re: The SEPHORiA Diaries 2019

tsavorite — Mon, 15 Jul 2019 17:42:45 GMT

Wow! @Mcakes ,

This was great! I really enjoyed reading your experience and seeing your photos!

What a great time!

Re: The SEPHORiA Diaries 2019

Anastasiya13 — Mon, 15 Jul 2019 05:43:33 GMT

@Mcakes Ooo yay so exciting. It will be a blast I bet, cant wait to go too.

Re: The SEPHORiA Diaries 2019

heartsmyface — Mon, 15 Jul 2019 06:36:41 GMT

@Mcakes Ouhhh this is so thorough!! I love that it feels like we’re walking through the day with you step by step....cowboy boots and all!! :D.

I loved the video chat but can’t wait to actually be hanging out with you guys in person!! I’m so happy you had such a fun day!

Re: The SEPHORiA Diaries 2019

SportyGirly125 — Mon, 15 Jul 2019 06:59:18 GMT

@Mcakes I was so excited for you all when I saw them post it on IG stories. Love that some of you got to get together in real life and get to know each other more.

This is looked like such a fun and special event. So glad you enjoyed it and love that you brought your boots.

Re: The SEPHORiA Diaries 2019

Mcakes — Mon, 15 Jul 2019 15:49:55 GMT

Thank you @katkapivarci , it was such a beautiful event and I felt very honored to be a part of it! I do hope that they expand this experience to other cities as well, but for now I hope it's a small glimpse of what's to come this year at Sephoria! I hope to see your beautiful face there

Re: The SEPHORiA Diaries 2019

Mcakes — Mon, 15 Jul 2019 15:51:21 GMT

Thank you @CookieGirl1 It was so much fun being immersed into everything Tatcha and getting to meet some community members I haven't had a chance to interact with yet! Carol and Katie did such an amazing job!

Re: The SEPHORiA Diaries 2019

Mcakes — Mon, 15 Jul 2019 15:52:21 GMT

Thank you @tsavorite This was such a wonderful experience, they treated us all so well and made it such a special memory we won't soon forget!

Re: The SEPHORiA Diaries 2019

Mcakes — Mon, 15 Jul 2019 15:54:32 GMT

@heartsmyface you were with us all day in spirit 😄 It was such a good warm up for the main event, I can not wait to see you again very soon !!

Re: The SEPHORiA Diaries 2019

Mcakes — Mon, 15 Jul 2019 15:56:16 GMT

You are so sweet @SportyGirly125 , thank you so much for posting that picture! I was just happily having other people take pictures that I am surprised I have enough on my own phone for these posts 😄 It was an incredible event with the most amazing people, I hope that one day I'll get to meet you in person too

Re: The SEPHORiA Diaries 2019

Mcakes — Mon, 15 Jul 2019 15:57:29 GMT

@Anastasiya13 I am so pumped! Sephoria 2019 is going to be incredible, and I am so excited we get to celebrate together this year!

Re: The SEPHORiA Diaries 2019

SportyGirly125 — Mon, 15 Jul 2019 16:36:32 GMT

@Mcakes I would love to meet you and others on here. I really wanted to make it to Sephoria but my due date is in September so maybe next year.

Re: The SEPHORiA Diaries 2019

michelleshops — Mon, 15 Jul 2019 20:37:49 GMT

You are so stinkin cute @Mcakes I can't wait to squish you at Sephoria. I love your recap. What an A+ event!