melk9

Fake reviews.

I get the feeling that 70% of the reviews on Sephora.com are fake-- posted by the product distrubutor. I always click on the user and see if they've reviewed other items or not.. I mean, almost every product has at least 4 stars total. That seems a little unlikely. It bothers me.... Luckily they have a great return policy so you can try things out yourself. Thoughts?

katekatastrophe

Re: Fake reviews.

I actually do take the time to write reviews about products I buy on the website, because I know from doing it myself, that people read reviews before purchasing.

 

So no, they are not all fake.

 

Also, quenbee, the lip tars are lovely. Think of it like a liquid lipstick. However, I will say that if used incorrectly, they won't last. You need a teeeeeenny tiny drop and that is all. You can layer on a bit more once it dries, but don't cake it on. They're great for mixing and even work as cheek tints.

annonymous1

Re: Fake reviews.

[ Edited ]

i have to agree with you, :smileysad: thats why i always ask reviews for expensive products on here, or i cross check it with ulta, i've seen so many things at sephora have 4 or 5 stars and then at ulta have one or two, its the same product so i don't know. 

 

its always good to look up reviews on youtube as well, cause you can see them apply it and they review it right on the spot and they'll swatch it for you and everything. 

 

i also agree with the makeupalley site, as well as makeup talk is the one i like. 

 

but i also agree with RxVanBuren, i usually buy most of my products because of the rave reviews anyway i guess i need to be more careful :smileytongue:

 

newermexico

Re: Fake reviews.

after reading this  and researching my reviews here;seems to me the higher the $ for product more stars it gets...

some of my neg reviews don't get posted...

some people neg post on truthful  and coherent product reviews saying it was "unhelpful" -reminds me of high school.

 

for the person who typed about makeup alley- thank you I appreciate the info/went there.

MoreGun89

Re: Fake reviews.

Usually I'll see if I can find the item on makeupalley too, they tend to keep most reviews and I can see how they add up :smileyhappy: Plus the users on there are very critical!

ellevee09

Re: Fake reviews.

(0) Hearts

Wow! I always read the reviews. Sad to know if they are fake. I always write reviews on products that I love, hardly ever do I write on products I don't. I think I will. :smileyhappy: 

quenbee

Re: Fake reviews.

(0) Hearts

You know I take reviews with a grain of salt and always read the reviews from lowest to highest.  But since being on the BT found that the information and advice I receive here greatly outweighs the information on the product page. Example - I was thinking about buying the OCC Lip Tars. And user nini831 posted two 5 star reviews of the same product with no other reviews???? I don know seems fishy to me! Anyway, based on some posts I read here, they are very drying!!!!! My lips tend to be dry to begin with.  I am glad I was able to read that feedback on BT and I feel it helped me make a more educated decision.

annonymous1

Re: Fake reviews.

(0) Hearts

i hate OCC liptars! i've heard nothing but good reviews and i know i'm not the only one! i got black dahlia thinking it would be dark and it came out like a really light purple red, it wasent pigmented and it barley lasted an hour. 

MintShake

Re: Fake reviews.

(0) Hearts

It's funny because the four review oned always say how wonderful the produvt is and you're like: how come not 5? 

sulfate

Re: Fake reviews.

I have had Sephora delete my negative reviews 2 out of 2 times.  It's a shame this potentially great resource can't be taken seriously because there isn't integrity in the system. 

connieconcon

Re: Fake reviews.

I haven't actually noticed my negative reviews get deleted on Sephora's website, but they are harder to find.  I cross check everything with Makeup Alley just to be safe.  

 

I think overall, Sephora is probably one of the less aggressive websites at filtering negative review.  Ever been to the website for any specific brand?  Nary a negative review in sight!  :smileyhappy:

bittersweet86

Re: Fake reviews.

I don't think you can be 100% wrong but you also have to remember that some people might only review on products they actual like. I know I do that unless it's a product I really don't think people should buy because I don't like writing bad reviews since it could be just me that doesn't like it. For example I have the first Naked palette and everyone loves it were I think it's just ok but I don't feel like i need to write a bad review for it because well everyone else likes it so hey what's one iffy review. 

aviscardi

Re: Fake reviews.

I agree.  I'm more likely to write a review when I like something and very few when I don't.  Also because most of the time I research a product first before buying unless its the few random buys

bittersweet86

Re: Fake reviews.

(0) Hearts

Very true research is alway a good thing. 

Panda168

Re: Fake reviews.

I think reviews should definitely be taken with a grain of salt... anywhere you look... even other review sites... you just never know who may be lurking. I guess that's why Sephora's return policy is a great one because you really don't know how you will like something or how your skin may react to it. I usually try to search out negative reviews first because I want to see why someone didn't like the product rather than amazing reviews. 

shhhhh

Re: Fake reviews.

(0) Hearts

I definitely think that the product reviews are both predominantly fake and heavily filtered by Sephora. I have submitted multiple negative reviews about products, only to have them never show up (??) with the rest of the reviews. Most recently, this happened with the Kate Somerville Retasphere. I only trust MakeupAlley -- never the Sephora reviews. I mean, some of them are so obvious it's hilarious.

macnly

Re: Fake reviews.

I don't know whether there are fake reviews, but I can tell you honestly that THEY DELETE THE BAD REVIEWS since I experienced that. I bought a product online from Sephora and when I received it I found that one item was definitely used by other people before. It was hardly to verify the evidence since the shopping process is not face to face. So I just put a review about that product, telling ppl that it is not recommended to buy this kind of product online base on my experience. Then you know what, my review was highly rated, but after one month my review disappeared. I was so pissed off so I wrote a similar one again, but they did not even let my comment show on the review page. 

desertbr4t

Re: Fake reviews.

(0) Hearts

thete are two things i've noticed. 

1. my negative reviews have a much higher chance of being filtered. Actually, my positive reviews have never been filtered. 

2. The visual representation of the stars ( the five clear stars filled in with red) doesn't always match the actual number of stars. I don't know if there's a lag between calculation of score 3.5 stars vs. updating of the visual or not. 

 

kenny

Re: Fake reviews.

Honestly I always take the reviews with a grain of salt (a rather large one at that :smileyhappy: ) Many people give what I believe are"fake reviews" or give reviews and ratings on some ridiculous criteria i.e. giving a product a low rating because it is expensive......this tells me absolutely nothing about the products performance. 

 

I like to read reviews as they give me a good idea of any potential problems with the product, like if many people found the product wasn't long wearing, or had a tendency to break, these kind of things popping up in many reviews sets off a red flag. But generally I use multiple resources and my own in store swatching to give me feedback before I buy something

RxVanBuren

Re: Fake reviews.

When in doubt, i say look over the products ingredients disclosure lists. If one is not provided and you r curious or interested in the product you can usually find a direct line to OMP (orginal manufacturer of product) - customer contact email address/ toll-free US phone number and be provided partial or full ingredients listing on the product. A beauty advisor made mention of this fact to me in one of my reviews as I had sounded like a cynacist &  a bit of a "doubting Thomasina" about several of the product claims myself (product had no ingredients listing on this site). I realize that the full/partial disclosure on product formulations can lawfully b aquired to some extent for the sake of avoiding skin reactions in end users whom are sensitive to some substances. Dermatologist(s) can provide much feedback regarding cosmeceutical products & makeup even more readily. Im not a B.A. or a line rep. They can suggest or state opinions, in the end it is the client who determines the personal effectiveness of a product. I make very candid reviews on products (some after more than 3+ years worth of daily use). I "scour" details, read reviews in the form of low -> high queries and visa versa. Then i study all provided ingredients and known skin aggressors/irritants that are relevant to human skin. I'm ancient compared to most of the clients here but I enjoy using cosmetics (4 my pre-historic age in comparison to some). If u used the products, (moreover, u have purchased product(s) + use product(s)) - this is your sounding board of sorts; it DOES assist clients and the company itself in deciding what may need re-formulation (sure, feedback goes back to the merchandisers/line reps) but they would hardly spend their time on the "Beauty Talk" advisory. The website tallies most of the trending marketting info. We r clients -- do we want improvement through intelligent means or is it simply a chance to join in a cat-clawing, mud-mask slinging gripe fest (i say that humorously, of course). Effecting change takes collaboration on the part of the most valued aspect in a people oriented business - which is? Yep, collaborating on behalf of what the clients want most fervently. It would b corporate suicide to try to market products that clients did NOT want. More in depth posts like ones in this thread - this is ideal. Youth expressing 'its; ideas, exploring and taking indepth look at what's on the "menu" and what the recipe is. Informed choices r good, Your opinions even better. Refreshing.

Christine818

Re: Fake reviews.

[ Edited ]

I see where you're coming from...I definetly fear that, especially when I rely so heavily on reviews input before making purchasing decisions. But honestly, I don't think they at all are - though I've ammalgamated tons of products from various lines at sephora I've only managed to review two things so far, and both I gave 5 stars. Like another poster said, I feel more inclined to write a review for a great product rather than a mediocre one. However, there are so many FANTASTIC products that deserve 5 stars that I still haven't reviewed. Rather, it's the fact that I don't always have time/patience as I am one to write really thorough reviews - we're talking a couple paragraphs here! On that same note, just because someone has written a really in-depth, thorough, perfectly structured review, that by no sense means they are affiliated with a company. The reason I write such long reviews is 1. I'm a perfectionist and always write long anything and 2. I know as a VIB myself, I really appreciate a thorough, honest review. My biggest pet peeve is when people review a product, but then either don't list the particular colour they're reviewing or there skin conditions/colouring so as to give reasion for why they did not like it. As in most scenarios different colour across that same formular perform can very differently and similarly, the tastes and preferences for colour of one person though I do believe serve as helpful advice, I don't think a product should be marked down solely on the basis that "I hate blue" or "This colour is too cool-toned for my skin tone" - that is the staffer/your error in picking an inappropriate shade, and does not reflect the quality of the product!

 

Conversely, if you are worried about the possibility of fake reviews I highly suggest that you take into account reviews for the same product(s) as made on various other sites. That is what I generally do - if I am lemming a product I will scour other site/blog reviews for thoughts and opinions and to serve as a sort of validation of comments as made on Sephora. Overall, if they're are all positive and/or reflect similar concerns over a product then I am confident that I know what to expect of my purchase.

 

Sorry for the rant, I am just so emotional when it comes to my makeup additction :smileytongue: What a great topic for debate!

 

Cheers to that!

enushiv

Re: Fake reviews.

I agree with you its not just because of the fact that almost all products are 4 stars but because what they write in the review sounds fake, like a commercial. It botheres me to its not fair and respectful to customers, its just sad

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