Whenever I'm exploring a new brand, I always look out for a few things: innovative products, a great back story, and extensive shade range. From the looks of it, the new-to-Sephora brand Ardency Inn has the goods. I was so intrigued by their stuff, I'm featuring them in the first ever "What's New Wednesday" brand takeover. Let me know what you think!
(Full disclosure: I haven't tried any of these products yet, but you can bet I'm going to scour the office and hunt them down.)
This concentrate is meant to be mixed with your regular moisturizer to give you custom coverage. Mix a little for a sheer, tinted moisturizer or a lot for full coverage. Um, that's kind of genius.
I'm a bit of a lip balm fanatic (hey, it's a feature, not a bug!). The fact that the crazy green color of this balm is meant to neutralize your natural lip color to prime it for lipstick AND has a minty fresh scent does nothing to quell my obsession.
So, this looks like a concealer pencil, right? Well it's not, it's a LIP LINER. A big fat creamy lip liner that you can use to get the perfect nude lip. And even better, it comes in MORE THAN ONE SHADE (because, as I've said for years, "nude" ain't "nude" for everybody). Can we discuss what a revelation this is?
So what's new on the site that's caught your eye? Show & Tell!
Explore Ardency Inn> http://seph.me/13H9Hqi
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