We love discounts too! But, let's get creative: What other new benefits would you like to see from Sephora’s Beauty Insider program?

Sephoraadmin

We love discounts too! But, let's get creative: What other new benefits would you like to see from Sephora’s Beauty Insider program?

[ Edited ]
 
gingaaa

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

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Agree.  The rewards should be in line with what other retailers offer.  Both Gap and Pier 1 give you $10 in rewards for every $200 spent (using their card, of course).  Essentially, a 5% discount, which I think seems fair enough.   

love2shop42

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

I like this valuation better. :smileyhappy:

jenjendoitagain

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

(0) Hearts

And that's ok it's been mentioned. There are 590 replies to this thread, I'm sure a lot more has been mentioned more than once. Sometimes, I too, get so excited with an idea I come to respond and don't read the other replies ahead of time. This thread was also started on 2011. It's ok to occasionally repeat an idea; perhaps the more Sephora hears it, the more they'd be likely to implement it or throw it around the board room?

 

I mean, sure the structure Sultry came up with, may not be what others view as accurate, or Sephora, but it was a great idea nonetheless, whether Sultry first stated it or other people. Great minds do think alike. :smileyhappy:

emmaclaire

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

I think veronika23 was just fleshing out the example that Sultry gave, not disagreeing or discrediting in.  I actually thought both comments were really helpful in the sense that Sultry reiterated a popular suggestion (thus alerting the mods that there is still a lot of interest in that idea) and veronika23 stepped in to clarify that it was a great and popular suggestion, but that we shouldn't feel bad asking for more bang for our bucks.

jenjendoitagain

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

Same thing I was stating! :smileyhappy: I would love an incentive like that instead of samples.

 

I never was disagreeing or discrediting in anyone's statement either. :smileyvery-happy:

 

Gimme coupons for my moneys Sephora. Hopefully the persons who mentioned the idea, and everyone agreeing will get their wish fulfilled soon. :smileyvery-happy:

emmaclaire

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

Oh, ok!  Sorry then, I didn't mean to seem defensive, I just picked up on some tension and was hoping to minimize it.  Looks like I may have accidentally created some - my bad!  

 

And heck yes, coupons!  That's where the attention should really be! *hastily tries to distract from putting foot in mouth* Coupons, I say! 

jenjendoitagain

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

Tension Smension...

 

The only thing I'm thinking about is, it's Wednesday night and Friday will be here soon! Woop woop!

 

PS-Still digging that profile pic! :smileyvery-happy:

emmaclaire

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

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LOL thank you!  Ahhh Friday evening will be so nice!

quotidianus

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

Eesh, emmaclaire, you're nothing but sweet!  No drama llama for you...

 

dl.png

emmaclaire

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

LOL that kind of looks like me in real life hahahaha

 

Minus the ear hair :smileywink:

CuriousCannibal

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

I agree with this. It'd be nice to be able to use my points like this, seeing as how I rarely like the point perks.

linda711

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

One of my biggest frustrations with Sephora is that there are never any true GWPs.  You have to redeem points, which are based on money spent of course, so we're ultimately buying the "gift" anyway.  If it's feasible for all of your competitors to do it, why can't you?  The majority of my business that you lose is because someone else has a better deal -  a much, much better deal.  Also, the selection of point perks you do offer is lacking at best.  The choices are minimal, the supply is insufficient when there is a good perk, and I have even received old/outdated products when I have redeemed points.  I know you can do much better if you tried.

Chickibum

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

I agree with this SO much. Sephora you're losing out by not having GWPs similar to department stores

itscarin

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

Glad someone resurrected this post.

 

Like everyone else is saying, more samples.  But not just more samples online... more samples in-store, too.  I *never* get samples in-store, and I don't want to ask someone for samples, either.  I'd like it if the SA just threw random samples in my bag without me having to ask. 

 

Another aspect of the program that could use work is sending out notifications for special events.  Someone said they signed up for a Marc Jacobs event at the Powell St. store in SF and they received a bunch of free goodies, *but* they weren't notified about this event.  They just happened to have checked out the in-store events section and seen it there.  If you're going to do a special event like, especially if you're giving out free goodies, you should notify people...  *especially* Rogue members.  Ahem.

 

Also, I've opted out of your mailing list because I hate your mailers.  You need to do those mailers better.  Nobody wants to see a picture of a lipstick in the tube; we want to see it *on* a model.  You had a Christmas mailer in 2009 which I've still held onto because I *loved* the model and photos in those ads.  (It was for MUFE aqua cream shadows, one of the looks included UD eyeshadow in hot pants, some teal aqua cream, and a fuchsia aqua cream.) 

 

I really appreciate good promotional material.  MAC sends out lovely cards every time they have a new line launching, and maybe you could do something like that.  It doesn't have to be super fancy -- it could just be a promotional image on a postcard.  I'd also enjoy little things stickers/pens/magnets/etc.  I think you could produce these reasonably cheaply.

cp2129

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

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-Besides perk points, there should be a separate gift or service for each time someone spends x amount of dollars (200,300,400,500, pick one the best one) 

 

-Give more options for perk point use - I wouldn't mind getting the chance to use 2000 points for a discount or coupon or picking a full size product that has x value (4,5,10 etc)

 

-Events,events,events. It would be nice to have an event for each season, to introduce the best trends and limited edition products of the season. If the VIB Rouge event keeps occurring, there should be first access to a new release in the event time frame, with same day access for all Sephora customers. Sephora would be more competitive if it did these release events the same day the brand does.

 

opinionatedjenn

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

Actually send us surprse gifts as advertised. By gifts I mean, we should not have to spend money to get them as we already have been doing so to reach this level. Especially more money than usual. The last perk for the new year was 35$ Instead of the usual $25. And, it was supposed to be a gift...

cpeezy

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

VIBs should get 4 samples

Rouge's should get 4 samples plus an extra offer code!!

(We do spend a ton of money exclusively with sephora, and other companies are getting more generous with their perks, so should sephora!) 

Also, I really like the rouge extra special promo codes but I would do them more often, like once a month.

Also, if you were to train the SA's to do makeup better, or have a few that specifically do facials and some that only do makeup and let them really excel in those specific jobs we might feel more like using the 'free makeover perk' because right now I am kind of scared to!

:smileyhappy:

From a marketing standpoint though, you guys kick **bleep** already!

tehprincessjenn

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

  • VIB/Rouge exclusive Events
  • Lower the free shipping requirements
  • More discounts
  • Better BI Perks
  • Pre-ordering for products for VIBs
  • More events in San Francisco/Bay Area region. I MEAN THE HEADQUARTERS ARE IN SAN FRANCISCO FOR CRYING OUT LOUD!
itscarin

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

Not just events in SF, but actually notifying members who make purchases in the area that there's going to be an event. I'm so butthurt I missed the Marc Jacobs at the Powell St. location! (Shakes fist at Sangova)

Most of the time Sephora's events are weak sauce, but I would've gone to that Marc Jacobs thing.

sangova

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

(0) Hearts

:smileyvery-happy: No no no, no fists! I promise I'll let everyone know if I find something exciting going on in SF area next time :smileyvery-happy:

btw, are you going to the Rouge event at Powell str Sephora? 

itscarin

Re: We love discounts too! But, let's get creative: What other new benefits would you like to see fr

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LOL, yeah I am.  9 am is kind of an early call time but I'm going to try to make it.  Haha.  See you there?

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