I have just become familiar with them and went to the store at Newports Fashion Island. I love their freedom system. Plus you can build your own palletes in different sizes. They have a ton of colors to choose from as reviewed by Temptalia and have good pigmentation. I have heard they are comparable to MAC cosmetics but are less pricey.
I have not tried them, but I've heard a lot about them. My absolute favorite beauty blog - Temptalia - posted some good reviews on their eyeshadows a while back. And a couple beauty gurus on YouTube have said really good things, about their gel liner also. From what I've seen in pictures, the way the palettes are packaged really appeals to me - practical and pretty. What do you personally reccomend?
Love their eye shadows! (I have about 35 of them.) Tons of amazing finishs and a great selection of mattes. #318, #344, #329, #338, #473, #67, #29, #74 and so many others! And yes, once you get used to them you are hooked on the palettes esp. if you've had anything crumble on you on a trip. I didn't like the formula of the white gel liner but the rest I've tried have been nice. Also some beautiful loose shadows, esp. #64 and #65. Lastly, I haven't liked all of their lipsticks but loved #104 and #256. I prefer their cream lipsticks. Don't waste money on the nail polishes as they have a disappointing amount of product. Haven't tried anything else but mostly, I'm a fan!