If you are looking for higher end lipstick, I suggest Benefit Full Finish Lipstick in Slowzone (tropical coral). This lipstick provides you with long wearing rich color that glides on effortlessly. Plus it sells for only $18--which isn't overly expensive!
As for drugstore brands, I'm a huge fan of Revlon ColorBurst Lipstick in Coral. It's a highly pigmented lipstick with a featherlight feel. It costs $8.99 and is available at most drugstores.
Hope this helps!